Coke Freestyle Machine Goes National
Jacksonville, Fla. (Aug. 3, 2011) – Renowned for hearty, oversized portions and piping hot subs, Firehouse Subs® is becoming a beverage innovator with the launch of Coca-Cola Freestyle® fountains in…
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VOSS Water Receives $18 Million in Growth Funding From New Investors
NEW YORK, Aug. 3, 2011 /PRNewswire/ — VOSS, the Norwegian bottled water company, announced today that they have raised $18 million in strategic funding led by new investors, Juggernaut Capital…
LaCroix Sparkling Water Adds New Coconut Flavor
LaCroix Sparkling Water, the iconic, trend-forward category leader of flavored sparkling in the nation, has launched a refreshing “coconut” flavored sparkling water. This is the 1st coconut Sparkling water presented…
Rihanna Collaborates with Vita Coco to Launch New Tropical Fruit Flavor
New York, N.Y. (August 3, 2011) – Today, Vita Coco, the nation’s best-selling coconut water and one of the fastest-growing beverage brands in the U.S., launched Vita Coco Tropical Fruit,…
FIJI Water Announces Acquisition of Landmark Vineyards
The country’s leading premium water brand adds a second critically acclaimed winery to its portfolio. LOS ANGELES, Aug. 3, 2011 /PRNewswire/ — FIJI® Water, the country’s leading premium imported bottled…
XYIENCE, Sunoco APlus Convenience Stores Host Autograph-Signing with Matt “The Terror” Serra
LAS VEGAS (Aug. 2, 2011) — XYIENCE, the maker of Xenergy, the official energy drink of the UFC®, and Sunoco APlus® Convenience Stores invite mixed martial arts (MMA) fans to…
Startup’s Fresh Marketing Strategies Earn Spotlight of ABC7, Now They’re Calling for Your Recipes
With a Limited Budget in a Tough Economy, Cobá Has Found Inventive Marketing Practices to Warrant a Highlighted Piece From the Vista LA TV Program Los Angeles, CA – Start-up…
Behdad Sami Joins the Liquid Revolution with O.N.E. Coconut Water
Los Angeles, CA (August 1, 2011) – – O.N.E Coconut Water is happy to announce that Iranian basketball star Behdad Sami joins the Liquid Revolution. As an Ambassador for the…
HDX Hydration Mix Signs ASP World Tour Professional Surfer Brett Simpson To Its Growing Roster
Two-Time US Open of Surfing Champion Defends His Title This Week With HDX’s Added Benefit of Hydration, Strength, Endurance and Recovery HUNTINGTON BEACH, CA (August 1, 2011) – HDX Hydration…
ZUN Introduces New Packaging Option for ZUN Original and ZUN LITE
BOULDER, CO (Aug 1, 2011) – ZUN, a pioneer in the Energy-Plus drink category, has announced today it will be adding a new, larger package to the line up. An…
PRO FOODS LLC Unveiling the Re-Launch of New PRO ADE Formula and Labeling
Miami, Florida, August 1st, 2011 – (PR.com) – PRO FOODS is hitting the nation and Miami health conscious market hard with its new and revised formula of PRO ADE, the…
drank® Achieves Statewide Distribution in Florida
HOUSTON and MIAMI, July 28, 2011 /PRNewswire/ — Innovative Beverage Group Holdings, Inc. (OTC.PK: IBGH) today announced that the company has entered into an agreement with Incense Specialties Inc., to…
Vemma to Unveil Rebranding of Verve Product Line
SCOTTSDALE, Ariz., July 29, 2011 /PRNewswire/ — Vemma has updated the Verve brand packaging to better align with the company’s modern, premium and healthy look and feel. Rebranding projects included…
XYIENCE Hosts Autograph-Signing with Mixed Martial Arts Superstar
LAS VEGAS, NV (July 28, 2011) — XYIENCE, the maker of Xenergy, the official energy drink of the UFC®, and Pick ’n Save invite mixed martial arts (MMA) fans to…