XYIENCE Energy Drink Launches “Fuel Your Patriotism” Summer-Long Promotion
To enter the "Fuel Your Patriotism" summer promotion, visit: http://www.XYIENCE.com/.
News
Giggle Receives Non-GMO Project Verification
Giggle is currently available in over 40 retail locations within California including Bristol Farms, Erewhon, Jimbos...Naturally and Mother’s Market with imminent plans to launch nationwide.
Vivid Launches Zero Sugar Range of “Mental Energy” Drinks
The UK’s leading Matcha brand, Vivid, has announced it is removing all sugar from its drinks.
Vuka Adds Starfruit Pear “Thrive” Flavor
Like all Vuka beverages, the new flavor is natural, and contains no high-fructose corn syrup, no preservatives, no artificial flavors or colors, and no gluten.
BevNET Podcast Ep. 8: How to Win Friends… and the New Beverage Showdown
In this podcast, we look back at previous editions of BevNET's New Beverage Showdown and identify key attributes of successful presentations and commonalities among winners. We also discuss where some brands stumbled and things to avoid while under the spotlight.
RETHINK Brands Launches RETHINK Water
Currently in over 1,000 stores on the East Coast, RETHINK already has plans for expansion including explosive growth into 4,000 stores, including the West Coast, by early summer of 2016.
Starbucks and Anheuser-Busch Partner to Produce RTD Teavana Tea
The division of labor for the joint venture will see Starbucks “contribute Teavana’s tea expertise, industry-leading retail activation, and consumer engagement capabilities,” while Anheuser-Busch “leads production, bottling and distribution to retailers nationwide,” the companies revealed via press release.
Big Red Launches “Pit Tips with Big Ed” Campaign
The campaign reinforces Big Red's established association with BBQ and the brand's 100 Days of BBQ summer promotion.
BAWLS Guarana Gains Distribution in Kroger Stores
The Kroger divisions include King Soopers, City Market, Smith’s, QFC, and Baker’s in 11 western states.
Cocomazing Retains BLAZE Public Relations
Cocomazing has just 45 calories and 9 grams of sugar, making it the preferred alternative to sodas and is certified organic, non-GMO, vegan and kosher.
Sneakz Now Available at 300 HEB Stores
Sneakz Organic, a line of USDA organic milkshakes in chocolate, strawberry and vanilla flavors which disguise vegetable nutrition, is now available in Texas, exclusively at H-E-B grocery stores across the state.
Juiceology Launches ‘Red Elements’ Juice Blend
Red Elements will be available in a 15.2 ounce bottle and will retail for from $2.99.
Tequila Avión Inspires Consumers to Elevate their Spirit and Glass with New Mantra – Yo/Elevado
Yo/Elevado is designed to encourage seasoned and novice tequila connoisseurs alike to elevate their spirit choices and lives. Inspired by Avión's elevated birthplace (which sits 7,000 feet above sea level) and by the drive of its founder, Ken Austin, Yo/Elevado highlights the parallel between the literal and the figurative.
Jim Beam Announces First-Ever Global Packaging Redesign
Starting in mid-2016, the entire Jim Beam portfolio will have a new, premium look in the more than 100 markets around the world where the products are sold, including the brand's largest markets, the U.S., Australia, Germany and Japan. The updated bottle and exterior styling will better represent the premium liquid inside, according to the company.