News

Diageo Launches New Advertising Campaign for Johnnie Walker

The new 'Character' campaign plays a key role in the brand's luxury marketing strategy which has broken new ground through high profile online content and experiential events in recent months, according to Diageo.

CIL US Wines & Spirits Signs Agreement to Import Glencadam

“The award-winning Glencadam portfolio is a testament to fine craftsmanship and artisan philosophy that has been passed down through generations, just like our approach to producing CAMUS Cognacs,” said Matthew Grace, CEO, CIL US Wines & Spirits.

Trey Wingo Joins Cheribundi As Brand Ambassador

Cheribundi, a leading producer of tart cherry juice products, announced that they are bringing on Trey Wingo, a key figure behind ESPN’s year-round coverage of the NFL, as a brand ambassador.

SodaStream Reports Third Quarter Results

SodaStream International Ltd. (NASDAQ: SODA), a leading manufacturer of home beverage carbonation systems, announced today its results for the three and nine month periods ended September 30, 2014.

Sazerac Dispels Internet Rumors About Safety of Fireball Whisky

Late last week Sazerac, the makers of Fireball, was contacted by its European bottler regarding a small recipe-related compliance issue in Finland. However, the company has assured its consumers that the product is perfectly safe to drink, noting that there is no recall in North America.

Stoli Vodka Names Andrew W.K. Its Resident “Professor of the Party”

Stoli Vodka today introduced Andrew W.K. as its Stoli Professor of the Party as they launch a nationwide campaign to pay homage to the pioneering people and places shaping nightlife culture over the past 40 years. From the bartender to the club promoter, the legendary music venues, late night eateries and resident DJs, Stoli and Andrew W.K. will capture their trailblazing stories for scenesters of today.

Can Kombucha Go Mainstream?

It may be hard to imagine how, just a few short years ago, even to an informed readership like BevNET’s, kombucha was just a curiosity. And while it would be premature to deem kombucha as a mainstream beverage, things are changing.

Celsius Holdings Reports Third Quarter Financial Results

Celsius Holdings, Inc., (Other OTC: CELH) the creator and marketer of Celsius®, the world’s first Negative Calorie beverage backed by clinical science, today reported its results of operations for the three and nine month ended September 30, 2014.