News

Review: Alley Oop

Alley Oop is new citrus-flavored sports drink from Youthtopia Beverages. Unfortunately, the product, which is made with a blend of natural and artificial sweeteners, is anything but a slam dunk.

True Drinks Appoints New Chief Marketing Officer

IRVINE, Calif. — True Drinks, Inc., a healthy beverage provider with major entertainment and media company licensing agreements for use of their characters on its proprietary, patented bottles, today announced…

Oogave Launches Natural Diet Line and Expands Distribution

DENVER — Denver-based organic soda company, Oogave, has begun distribution of its new all-natural diet soda line, called LOCA, through Fresh Market stores and Whole Foods Northern California.   The company…

ChromaDex Announces Launch of NIAGEN

IRVINE, Calif. —  ChromaDex Corporation® (OTCBB: CDXC) (“ChromaDex” or the “Company”), an innovative natural products company that provides proprietary, science-based solutions and ingredients to the dietary supplement, food & beverage,…

AquaBall Now Available at Albertson’s

IRVINE, Calif. — True Drinks, Inc., a healthy beverage provider with major entertainment and media company licensing agreements for use of their characters on its proprietary, patented bottles, today announced…

Pepsi Partners With Country Singer for Summer Campaign

PURCHASE, N.Y. — Pepsi is partnering with reigning CMA Entertainer of the Year and Grammy® nominated artist Blake Shelton to kick-off summer 2013 by inviting fans to join Pepsi for…

Study Argues Prebiotic Effect of Infant Formula

A recent scientific study has proven that the use of BENEO’s Orafti®Synergy1 (oligofructose-enriched inulin) in infant formula is safe, well-tolerated and demonstrates a prebiotic effect in infants during the first…

President of iTi Tropicals Backs Coconut Water

LAWRENCEVILLE, N.J. —  Gert van Manen, President of iTi Tropicals, Inc. addressed the Foodnews Juice Asia 2013 event Bangkok, Thailand on May 16.  Mr. van Manen made the case that…

Review: Heart of Tea – New Flavors

Heart of Tea recently launched two new varieties -- Lemon and "Victorian," a sweet black tea -- to its line of all-natural, ready to drink bottled teas. While the company has done well to create two great-tasting products, there are a couple hiccups with the each tea, one in terms of formulation and the other in its packaging.

AriZona Goes Big With New Soda Shaq Cream Soda Line

Shaquille O’Neal himself unveiled the new four-flavor Soda Shaq Cream Soda line via his Twitter account today (he has more than 7 million followers, so the word definitely got out); the products carry a suggested $.99 price and come emblazoned with one of eight photos of the big man’s unique facial expressions.

DRY Soda Expands Distribution in Nevada

SEATTLE — DRY Soda Co. is pleased to announce its new distribution agreement with Southern Wine and Spirits Nevada. Southern, the country’s leading wine and spirits distributor, known for its…