News

Say Aloe To a Rebrand: ChanTea Becomes TEAloe

Shedding the Asian-themed elements of the product in favor of an ingredient-focused name and package, Gourmetti Brands has rebranded ChanTea as TEAloe. The new label will place greater emphasis on the tea/aloe combination brand’s brewed tea content in hopes of eliciting stronger consumer awareness and connection to the brand, as well as a more robust presence alongside other tea beverages.

Review: Rock Melon

Rock Melon is a new all-natural cantaloupe juice beverage made with water, cantaloupe puree, sugar, and natural flavor. While the product is enjoyable from a taste perspective, but we have to wonder about the marketability of a cantaloupe drink, not to mention one with a rather high calorie and sugar count per serving.

Epicurex Enters Coconut Water Market With Latest Release

NORTH MIAMI BEACH, Fla. – Epicurex, LLC is poised to enter the coconut water market with its newest health drink, Cocozia. Cocozia is a Kosher, USDA Organic Certified, Non-GMO Project…

SK Energy Recognized With Accolade

NEW YORK — SK Energy Shots, was recognized as #1 in Energy for 2013 by Product of the Year USA. Product of the Year is the world’s largest consumer-voted program…

Q2O CrampX Signs Deal With Midwest Distributor

LEE’S SUMMIT, Mo. — Q2O CrampX after years of selling store to store growing by physician and pharmacist referral and word of mouth, Lomar Distribution in Des Moines, IA sign…

PURE SWISS Partners With Four New Brokers

SAN FRANCISCO — PURE SWISS Inc, a Swiss-based premium mineral water manufacturer continues to build up its preeminent cabinet of partnerships with the announcement of four new brokers: E.A. Berg…

Kraft Follows Success of MiO With Crystal Light Liquid

Hoping to tap into the runaway success of its MiO brand, Kraft has launched Crystal Light Liquid, a new line of line of zero-calorie liquid flavor enhancers targeted toward women. The line hit stores nationwide on Tuesday.

Boylan Bottling Co. Introduces Shirley Temple Soda

TETERBORO, N.J. — Boylan Bottling Co. has introduced its first new flavor in several years, in the form of a limited edition Shirley Temple soda. Boylan’s take on the nostalgic…

Marc Jacobs and Diet Coke Collaborate for Campaign

Today, Diet Coke, the world’s #1 selling diet soft drink is privileged to announce that leading visionary, Marc Jacobs, has been unveiled as Creative Director exclusively for 2013. The partnership…

Pressed Juicery Introduces New Pricing on Cleanse Programs

LOS ANGELES – Pressed Juicery is pleased to introduce new pricing on their celebrity-coveted cleanse program. Beginning February 1st, the popular 3-Day Cleanse price has dropped from $285 to $199…

Karma Water Announces Distribution Throughout Canada

PITTSFORD, N.Y. — Following a very successful summer promotion with 7-Eleven of Canada, Karma announced it is going nationwide in Canada. Karma’s exclusive importer and route-to-market partner is Lassonde, the…

Morning Dew: Mountain Dew Goes for the A.M.

The details include a 5 percent juice component, artificial sweeteners (unspecified as of yet) to keep calories down to 80 per 16 oz. tall can, and a small boost in added caffeine to take the whole can up to about 92 mg -- about 20 more mg than an equivalent amount of regular Dew.