Querido Tequila and Johnson Brothers Distributors Launch into Hawaii Markets
Querido Tequila has appointed Johnson Brothers Distributors of Hawaii to bring a new wave of energy, authenticity, and excitement to the Hawaiian Islands.
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ALOHA Teams Up With Kendall Toole
ALOHA, makers of organic plant-based protein bars, powders and drinks, announced that Peloton instructor Kendall Toole has joined the ALOHA team. In a first-of-its-kind role, Kendall will anchor a year-long crowdsourced motivation campaign built on the power of community as a force for positive change.
Earnings Roundup: Jones, Alkaline Water Co. and Reed’s Each Post Double-Digit Growth
Jones Soda reports double-digit Q3 growth and announces plans to move ahead on cannabis launch with eyes on early 2022 rollout; The Alkaline Water Company is seeing results from its sponsorship deal with Shaquille O'Neal, helping to reaffirm end of fiscal year guidance; Reed's is seeing high demand but also high inflation costs.
Riff Closes $2.5M Series Seed Round
Oregon-based coffee brand Riff announced today that it has closed a $2.5 million series seed round with investors including former NFL tight end Vernon Davis and Continental Grain COO and former Anheuser-Busch president Dave Peacock. This latest financing round opened in 2019 and has provided the startup company with a stream of spendable capital to support its growth initiatives over the past two years.
BioSteel Signs First Collegiate Athlete Brand Partner Azzi Fudd
Sports nutrition brand BioSteel announced today it has signed University of Connecticut women’s basketball freshman Azzi Fudd as its newest brand ambassador and partner, marking the brand’s first college-level NIL (Name, Image and Likeness) deal and bringing together one of the fast-growing brands in sports drinks and a rising star college athlete.
NACS Joins Suit Challenging COVID-19 Vaccination and Testing Standards
The National Association of Convenience Stores (NACS) is suing the U.S. Occupational Safety and Health Administration (OSHA) over its updated COVID-19 vaccination and testing standards, the trade group announced on Tuesday.
PepsiCo to Rebrand MTN Dew Rise Energy Following Court Order
PepsiCo announced yesterday it will drop “Rise” from the name of its MTN Dew Rise Energy line, signaling a temporary win for cold brew coffee maker Rise Brewing Co. in the company’s legal challenge over claims of trademark infringement. The product will be renamed “MTN Dew Energy.”
Brew Dr. Launches New Uplift Sweet Mint Yerba Mate
Organic kombucha and tea leader Brew Dr. has expanded its popular Uplift yerba mate product line with a new ‘Sweet Mint’ flavor, now available in select markets nationwide.
CALIWATER Cactus Based Functional Beverage Now Available At Erewhon
Caliwater is defined by a drive to create innovative, fresh functional beverages that connect us to the Earth and to one another. Inspired by the lush and varied landscapes of California, Founders Oliver Trevena (Actor/Host/Entrepreneur) and native Californian Vanessa Hudgens (Actress/Music Artist/Influencer/Entrepreneur) looked to their own desert regions to locally source Prickly Pear cactus fruit, known for its rare and potent healthful properties.
Wildland Coffee Introduces a Dark Roast Coffee in a Tea Bag
Wildland Coffee has expanded their Coffee in a Tea Bag line and introduced a Dark Roast. Designed to be a tasty and convenient alternative to water-sucking French presses, complicated pour overs, and nasty instant coffee, Wildland Coffee yields a delicious Dark Roast in minutes.
Kahlúa Launches New “Stir Up Your Routine” Campaign
Kahlúa announced its newest campaign, “Stir Up Your Routine,” to encourage fans to liven up their day-to-day. In the world of always-planning, box-checking and back-to-back video conferencing, our lives have become ruled by our routines. In its new multi-channel campaign, Kahlúa taps into its playfully colorful persona to create scenes designed to inspire a new approach to routines.
Warfield Distillery & Brewery Launches Direct-to-Consumer Business
Warfield, Ketchum, Idaho’s local brewery and distillery, announced the expansion of their direct to consumer business with the official launch of their online retail store.
Pressed Teams Up With The EVERY Company to Launch Animal-free Protein Smoothie
Cold-pressed juice maker Pressed announced today it has partnered with food tech company The EVERY Company to launch a new plant-based smoothie, the first commercial product to feature EVERY’s animal-free ClearEgg protein as its key ingredient.
Deko Cocktails Launches Kosher, RTD Bottled Cocktails Made With Long Island-Grown and Foraged Ingredients
Summon the gilded age at home with Deko Cocktails, Long Island’s new locally-sourced, ready-to-drink, certified kosher bottled cocktails. Offering direct-to-consumer sales and shipping across 30+ states, Deko Cocktails also offers free delivery to Long Island and the five boroughs of New York.