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Rock N Roll Tequila announced the release of its newest flavor, Strawberry Tequila, to go along with its lineup of award-winning spirits. The brand new flavor is scheduled for its official launch on July 29th and will be the first premium strawberry flavored tequila launched in the US.
Better-for-you energy drink maker EBOOST has debuted new branding and a reformulated liquid for its ready-to-drink line. The company, which is distributed through a partnership with AriZona Beverages, will debut the revamped products in 12 oz. cans this summer and plans to follow with a 16 oz. format for convenience retailers later this year.
Sailor Jerry Spiced Rum is honoring craftsmanship, the brand’s tattoo heritage and the legacy of the legendary tattoo artist Norman ‘Sailor Jerry’ Collins with a global social media campaign centered around a custom handmade plinko gifted to top traditional tattoo parlors as voted for by consumers.
Ranch Rider Spirits Co - Texas’ number one premium spirit-based seltzer, announced the launch of its direct-to-consumer online retail channel to further streamline product availability for consumers across the nation.
As the final step to complete a merger with European fresh produce company Total Produce that began in February, this week Dole Packaged Foods intends to raise $559 million from an initial public offering. The merger forms the world’s largest fresh produce provider, joining Dole’s 109,000 acres of land, 162 distribution and manufacturing facilities, 75 picking houses and 12 cold storage facilities with Total Produce’s global import and distribution network.
MapleMama is changing its brand name to Samara while cutting the sugar content in half across its popular line of organic sparkling fruit drinks to address contemporary consumer preferences.
Grab your wands! Flying Cauldron, the non-alcoholic butterscotch beer from Reed’s Inc., is celebrating the birthday of everyone’s favorite wizard with a new Flying Cauldron 16 oz. can and a big giveaway!
Plants By People, a new plant-based food company that unites ancient wisdom with modern science, has launched its first line of products – plant-based tonic beverages. Each single-serve powdered tonic is made entirely of organic plants, herbs, and botanicals, thoughtfully combined to maximize nutritional benefits and restore natural balance.
Office Hours returns today with a look into the state of the food service channel as a revenue and visibility outlet for food and beverage entrepreneurs. BevNET Editor in Chief Jeff Klineman was joined by Rooted Food Sales’ Matt Cotton and Clay Lichterman of Kodiak Cakes to explore the ways the Covid-19 pandemic cut into food service opportunities and the slow road back for many institutional accounts.
Having emerged this year as one of the fastest growing energy drinks in the U.S. market, CELSIUS’ momentum continues to surge, earning an “outperform” rating according to a new report by Credit Suisse. According to the report, which stems from CELSIUS’ analyst day event in Miami, Florida last week, the brand has seen “a strong rebound in demand post pandemic."
Celebrity backed spirits-based RTD The Finnish Long Drink has announced the closing of a $25 million funding round led by New York-based investment management firm Neuberger Berman.
GreenRoom, an award-winning public relations and digital agency, recently expanded its Food & Beverage practice with three innovative brands in its portfolio: Fillo’s America’s Made, ShineWater and Gratsi wine.
As Foxtrot Market, one of the most hyped retailers in recent memory, prepares to open dozens of new locations, we sat down with co-founder/CEO Mike LaVitola to talk about how the company cultivates an intimate understanding of its consumers, its uniquely curated product selection and why the chain is simultaneously going head-to-head with the likes of Starbucks, 7-Eleven and DoorDash.
Compass Box Scotch Whiskymakers announce a new limited edition, Canvas Blended Malt Scotch Whisky (SRP $150, ABV: 46%), featuring a parcel of whisky aged in Vino Naranja casks.