News

The Long Drink Readies New Market Expansion

The Long Drink, a top selling, legendary, category of alcoholic beverages in Finland, whose origins go back to 1952, is increasingly available across the United States and will be rapidly expanding in the months and years to come. The category was brought to America for the first time last year by the next generation of Finns who wanted the world to experience the refreshing and unique Finnish Long Drink.  

Novo Fogo Adds New Flavors to Sparkling Caipirinha Cocktails Line

Novo Fogo Cachaça today announces that they have completely rebranded, repackaged, and refined their popular line of Sparkling Caipirinhas, which now includes two new flavors. Passion Fruit-Lime and Mango-Lime join Original Lime to complete the trio of these canned cocktails and offer consumers a variety of ways to enjoy Novo Fogo’s carbonated twist on Brazil’s national cocktail.

La Colombe Launches New Advertising Campaign

La Colombe, a pioneer in cold brew and creator of the world’s first-ever textured cold latte, is launching a multi-market integrated advertising campaign designed to make your mouth water.

Stateside Vodka Launches in D.C. and Maryland

Philadelphia-based Stateside Urbancraft Vodka has officially announced their expansion into Maryland and the District of Columbia. This expansion is supported by Stateside Vodka’s new partnership with the world’s preeminent distributor of beverage alcohol, Southern Glazer’s Wine & Spirits (SGWS).

Tarnished Truth Distillery Announces Addition of Fourth Handle Gin

Award-winning Tarnished Truth Distillery today announces the addition of Fourth Handle Gin to its portfolio – a Coastal American Gin bold enough to stand alone served on the rocks, but elaborate enough to enjoy in a variety of cocktails. Fourth Handle Gin officially launches to coincide with World Gin Day on June 8, 2019.

Perfect Hydration Partners with Arizona Head Football Coach Kliff Kingsbury

Kliff Kingsbury has a track record of innovation and success as the master mind of the Air Raid offense. As one of the youngest head football coaches in the league and in his first year as head coach for Arizona, he will now partner with Perfect Hydration Alkaline Water.

Clear Creek Distillery Launches Vodka

Clear Creek Distillery, one of the oldest craft distilleries in the United States, is proud to unveil the first addition to its portfolio in nearly a decade – Clear Creek Vodka. Clear Creek Vodka is 100 percent fruit-based – fermented and distilled from apples grown in the Pacific Northwest – and cut to 80 proof with glacier-fed spring water from Mt. Hood, Oregon’s highest peak.

Bloomers Frosé Expands Distribution

Bloomers Frosé and More is the first-ever retail mixer for both wine and spirits. This original ready-to-use, non-alcoholic mixer enables mixologists to whip up an icy-smooth version of your favorite cocktail or mocktail in minutes.

RESPAWN Mental Performance Drink Now Available Online

Available online, RESPAWN is an all-new mental performance drink mix designed for gamers, by gamers. RESPAWN sits at the center of the gaming ecosystem by helping to enhance the gamers themselves.

Calypso Launches Summer Seasonal Lemonade Flavors

As the summer heats up, Calypso is launching new summer-seasonal lemonade flavors to cool you down. Calypso, the originator of the flavored lemonade category, is launching Mango Carrot Lemonade and bringing back Island Wave Lemonade due to popular demand

Dirty Lemon Introduces +aloe

DIRTY LEMON captures the essence of summer in a bottle with its first limited-edition seasonal release, +aloe. The formula combines the benefits of aloe vera and coconut water to deliver a thirst-quenching daily beverage to hydrate, cool and soothe summer skin.