News

Gallery: July’s New Product Launches

In this gallery, we highlight this month’s notable product launches, including the latest from HUEL, Ocean Spray and Starbucks, along with new brand launches, rebrands and reformulations.

Dunn’s River Brands Sells Controlling Interest in Temple

Turmeric-based beverage brand Temple today announced that Natur International Corp., a producer of plant-based food and beverages based in the Netherlands, has acquired a controlling interest in the company. Financial terms of the transaction were not disclosed.

Bio-Up Mimetic Technologies Launches Functional Beverage Brand Bio-Up

Bio-Up Mimetic Technologies Inc., a biotechnology company that invented a patent-pending proprietary liposomal technology, announced today it has launched Bio-Up, a functional beverage brand that uses a liposome delivery system to deliver nutrients more efficiently into the bloodstream.

Lemon Perfect Expands Distribution

Lemon Perfect, the new cold-pressed lemon water brand that is uniquely positioned to disrupt the refrigerated functional beverage category, announced that it has secured retail distribution in Whole Foods’ Northeast and Rocky Mountain regions.

Twang Announces Reserve Michelada Cocktail Mix

Twang Partners, Ltd., announces the launch of its first-ever liquid product, Twang Reserve Michelada Cocktail Mix, to be available starting in August 2019.

The Fresh Market Finalizes Comprehensive Beverage Overhaul

Facing declining sales, this past spring The Fresh Market sent out an open call to beverage brands in every category to submit products for consideration. All told, the company received more than 600 products for consideration. Four months later, The Fresh Market officially began its reset after the Fourth of July holiday with over 300 products.

Kill Cliff CBD Now Available for Pre-Sale

KILL CLIFF CBD in Orange Kush is now available to order online. Each 12 oz. can of the brand-new, revolutionary formula delivers 25 mg of full spectrum CBD with high quality hydration.

Cannabis Forum 2019: The Tipping Points in Regulation

During a presentation at Cannabis Forum 2019, held on June 14 in New York City, Alva Mather, partner at law firm DLA Piper, explored the ongoing evolution of cannabis regulations, including an update on the current regulatory framework around cannabis-infused (THC or CBD) brands.

Taste Radio Ep. 173: In The Booming Business of eSports, This Brand Is Pressing All The Right Buttons

In this episode, G Fuel founder/CEO Cliff Morgan spoke about how the energy drink brand has been able to weave itself into the social fabric of the gaming community through influencer marketing, partnerships and original content. He also discussed the importance of constant and focused interaction with consumers through digital platforms like Twitch and why he’s taken a personal interest in the brand's social media initiatives.

Right On Brands Expands Distribution in Mississippi With Southwest Distributors

Right On Brands, Inc. (RTON), an SEC reporting company and developer of ENDO Water, a pH balanced, hemp-infused, premium CBD drink, is pleased to announce it has expanded its distribution network with the addition of Southwest Distributors, Inc., an independent beer distributor located in southwest Mississippi.

MindFull, Inc. Earns B Corporation Certification 

MindFull, Inc., an innovator in the organic food and beverage industry, has announced its certification as a B Corporation. The designation reaffirms MindFull Inc.’s commitment to renewable resources, sustainable business practices and organic, ethically sourced ingredients.