Beverage brands are welcoming in the summer months with an abundance of new fruity and refreshing products. In this gallery we highlight new releases from Perrier and Honest Tea, brand debuts for Confidence and Figlia, and much more.
Athletic Brewing, a non-alcoholic (NA) craft beer maker, raised $50 million in a Series C funding from investors, spearheaded by the Alliance Consumer Growth (ACG) and TRB advisors, which concluded on May 11.
In this weeks distribution roundup: Tru Inc. launches its functional seltzers at Massachusetts grocery store chains, Weird Beverages signs its first DSD agreement, and updates from Jones Soda and Take Two.
As the avalanche of RTDs continues to hit shelves nationwide, the very definition of the category remains up for debate. Global data and analytics company Nielsen churns out detailed analytical reports on everything from television to retail, but even they can’t provide a universal definition.
Redesigning an established brand identity is no easy task. But for Health-Ade Kombucha, the company decided it was best to simply follow its gut. The California-based company announced today a comprehensive brand refresh across its entire product line, featuring new, brighter labels and updates to its messaging to emphasize its functional benefits.
Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Jessica Young, the founder & CEO of online retailer Bubble.
Virgo Investment Group announced today that it has invested an undisclosed sum in L.A. Libations-owned brands Arriba and orro. The move comes as the beverage incubator focuses on developing and scaling its own in-house brands, while Virgo’s initial investment could potentially be the first of many, the company said.
NOPE is a line of premium sparkling non-alcoholic cocktail alternatives that are designed to be consumed over ice or straight up from the can. The product line includes four flavors packaged in slim 12 ounce cans.
Long known for offering consumers a luxury experience, artesian Norwegian water brand VOSS is now looking to play a bigger role in shoppers’ daily routines with the extension of its VOSS+ line of functional beverages. The launch accompanies a national marketing campaign that seeks to position the brand as an everyday product.
E. & J. Gallo Winery announced today it has acquired spirits-based and wine-based cocktail shot brand LIQS for an undisclosed fee.
Last week, the U.S. Food and Drug Administration (FDA) filed a lawsuit in the United States District Court for the District of Nevada against Las Vegas-based alkaline water brand Real Water, Inc. after an investigation revealed that unsanitary conditions and unregulated practices at the company’s bottling facility led to a non-viral strain of hepatitis contaminating the bottled water late last year.
Bill Moses, the co-founder of KeVita and the founder and CEO of fast-growing beverage alcohol brand Flying Embers, spoke about why “online success dictates the rationalization of taking a product to market,” how the company effectively allocates resources across its product lines and why having “the least polarizing liquid” is key to its innovation strategy. He also explained why personal relationships with wholesalers are critical and the importance of finding balance amid an intense drive to win.
Driven by a passion for "detail oriented, creative spirits making," Baltimore Spirits Co. aims to capture the energy of the city's vibrant creative community.
Speakers include some of the industry’s most in-demand experts and companies, including McGinn E-Comm Consulting, Unioncrate, JPG Resources, C.A. Fortune and Cartograph.
