It’s fair to say that tea-based tonics, birch tree water and canned wine are beverage concepts that might not be ready for mainstream grocery aisles. However, they may represent the kind of bleeding-edge innovation that has propelled significant change on beverage shelves over the past decade.
Executive-level moves in premium coffee and cold-pressed juice highlight this edition of People Moves.
Cold-pressed and HPP juice brand Juicera has revamped its packaging and added two new varieties: Simply Orange and Coconut Lemon Water. Without question, the new look is cleaner and more polished looking. However, it’s somewhat easy to miss the Juicera logo.
Monster Energy appears to be returning to form following a period of growing pains and “transition issues” that resulted from the energy drink giant’s transition into The Coca Cola Company’s distribution system last year.
Protein-infused beverages in a variety of formats have picked up new distribution and retail placement in recent weeks.
UVO is a first-of-its-kind “sun protective supplement” drink that claims to provides 3-5 hours of sun protection. It’s a function that’s definitely going to require a significant leap of faith to trust the functionality of this product (if it doesn’t work, you get sunburned, right?).
The launch of new flavors at the top of 2016 follows what was a year of high-profile media placements for cactus water, along with notable gains in distribution for Caliwater.
Found’s latest flavor is this one, Watermelon Basil, and it very much follows in the footsteps of the brand's other flavors.
Fortune profiled the raise, which included contributions from several former investors of Christopher’s Deep Eddy Vodka and Sweet Leaf Tea Co.
The move, confirmed by company president Jimmy Stewart, represents another reduction in area coverage for Cogo Northwest, which in addition to Columbia Gorge juices carries those from Stumptown Coffee, GT’s Kombucha and HotLips Soda, among others, on its trucks.
Black Living Water is a bottled water beverage that blends water from the Rocky Mountains with fulvic and humic acid, probiotics, trace minerals, and electrolytes. At a pH of 10, this product also qualifies as an alkaline water.
Distributed by UNFI, the line comes in Aronia Berries, Wheatgrass, Turmeric + Ginger and Pear + Lemon varieties with a suggested retail price of $5.99 - $6.99 per 16 oz. bottle.
A decade after he launched WheyUp, a first-to-market protein and energy drink hybrid, the brand’s founder is back with a revamped version of his original offering called FITWHEY.
In an interview at the 2016 Winter Fancy Food Show, Owl’s Brew president Maria Littlefield said she's been "seeing a lot of focus on different retailers building out a set" for craft cocktail mixers.
