Soberish to Launch a Pink Shot for Breast Cancer Research & Awareness—All Proceeds Will Be Donated

FOR IMMEDIATE RELEASE

Raspberry-flavored hemp shot honors loved ones and supports the fight against breast cancer— a shot for strength, hope & healing

Chicago, IL — October 21, 2025 — Soberish™, the female-founded functional wellness brand known for delivering a "buzz without the booze," has partnered with Brella Pak to launch the Pink Soberish Shot — a limited-edition raspberry-flavored 2-oz hemp shot, created to support breast cancer research & awareness.

They are teaming up to produce 10,000 Pink Shots and 100% of the proceeds will be donated to leading breast cancer research organizations such as the Susan G. Komen Foundation.

The Pink Soberish Shot offers a light, relaxing, wine-like buzz — with 5mg THC and 10mg CBD. Orders can be placed now exclusively online, with free nationwide shipping starting October 24.

A Tribute Rooted in Love and Legacy

For Kimmie Gamez, founder and CEO of Soberish, this campaign is deeply personal. "My grandmother, Gerry Sherwood, fought breast cancer with more grace and grit than I could ever imagine," said Gamez. "This product is for her — and for every woman, mother, and daughter who has faced this battle. With 90% of our customers being women, it felt right that we use our platform to give back to a cause that's touched so many of our lives."

Manufacturing with Purpose

The Pink Soberish Shot is proudly manufactured in Chicago, made possible through Soberish's partnership with Brella Pak and others. "When Kimmie shared her vision, it was an instant yes," said Jimmy Semrick, founder of Brella Pak. "This project reminds us that what we create can have meaning far beyond production. Every bottle that rolls off the line represents strength and hope — and that's something worth showing up for."

"Our team has wrapped thousands of bottles," added Ralph Martinez of Bev Wraps, "but none have meant quite as much as these. To know our small part contributes to research that could save lives — it's incredibly humbling."

A Toast to Change

Soberish will publicly share proof of donation following the campaign's conclusion to ensure transparency and celebrate the community's impact. "We may not be able to cure cancer," Gamez added, "but we can pour love into every shot we make, contribute to the broader cause, and remind everyone fighting this battle: You got this."

Product Details:

• Flavor: Raspberry
• Formula: 5mg THC + 10mg CBD hemp blend
• Availability: Available while supplies last
• Shipping: Free nationwide

About Soberish™

Founded by serial entrepreneur Kimmie Gamez, Soberish™ is redefining how people relax and have fun — offering functional, hemp-derived products designed to deliver a "buzz without the booze." With a community of over 100,000 customers and a reach of more than 30 million people each month, Soberish is leading the sober-curious movement with authenticity, humor, and heart.