News

James Bay Distillers Releases Cadboro Chocolate Flavored Whisky

James Bay Distillers Ltd. announced today its release of Cadboro Chocolate Flavored Whisky, an infusion of organic, sustainable and traceable cacao in its 80-proof Canadian whisky. The whisky is available at the distillery located at the south end of Paine Field, in Everett, Wash.

Former Exec: Outlaw Energy is Shutting Down

Energy drink maker Outlaw Beverages is shutting down, according to the brand’s VP of sales David Martin. Martin announced on LinkedIn yesterday that the company had been unable to find outside financing to fund operations. As well, president and CEO Jesus Delgado-Jenkins left his position last month, according to his LinkedIn profile.

8-Ball Premium Chocolate Whiskey Debuts in Colorado

America’s first 100% all-natural, chocolate-infused bourbon whiskey, 8-Ball premium chocolate whiskey, has secured a distribution deal with High Country Beverage that will introduce the in-demand, handcrafted spirit to Colorado.

The Vitamin Shoppe Launches Premium Sports Nutrition Brand Jocko Fuel

The Vitamin Shoppe, an omni-channel specialty retailer of nutritional products, has announced the launch of a premium sports nutrition brand from John "Jocko" Willink, a renowned former Navy SEAL officer, New York Times best-selling author, host of the popular Jocko podcast, Partner in Origin, and co-founder of Echelon Front, a leadership development consulting firm.

Taste Radio Insider Ep. 71: Why Profitability Means Saying ‘No’ More Often

Nona Lim spoke about the development of her namesake food brand and the importance of saying “no” to “top-line growth that isn’t in line with our profitability requirements.” She also discussed the ways in which she funded her upstart brand prior to accepting venture capital, how she negotiates favorable terms with suppliers and why she describes venture capital as a “double-edged sword.”

Beverage Industry Innovators Launch ENHANCED RECOVERY Omega-3 Sports Drink

Beverage industry innovators Phil Marineau and Harry Drnec has announced the official launch of ENHANCED RECOVERY, an omega-3 sports drink scientifically formulated to give elite athletes more rapid and complete muscle recovery following intense workouts or competition.

CHERRiSH Announces Five NBA and MLB Athletes as Brand Ambassadors

Professional athletes are always looking for an edge. They seek out products that improve performance and recovery without harming their bodies. Now, five professional athletes from the NBA and MLB have joined forces to endorse a high-performance, high recovery beverage engineered by Mother Nature for active and athletic consumers everywhere.

Southern Breeze Sweet Tea Introduces New Flavor to Cold Brew Lineup

Southern Breeze Sweet Tea, the original zero calorie cold brew sweet tea inspired by the South itself, has launched a new flavor – Watermelon. A bright and punchy treat to sweeten your day, the new flavor is made with real tea leaves and has just the right amount sweetness to make the summery watermelon stand out. 

Reed’s Launches Wellness Ginger Shots

Ginger and Functional Shot lovers can now enjoy their favorites in a new way. Reed’s Inc., America’s #1 name in ginger, has launched Reed’sWellness Shots. Each variety is packed with fresh organic ginger and shelf stable so you can get your daily dose of powerful ginger every-time, anywhere.

Coffee, California Are Keys to Minor Figures U.S. Oat Milk Debut

As Minor Figures quietly rolls out to U.S. coffee shops and independent retailers, the four-year-old brand is hoping its coffee credentials and playful personality will help it to disrupt an increasingly crowded marketplace.