ROAR Organic Hires Bart Silvestro as COO and President; William Lane Named Brand Director at Runa; Lain Hancock Leaves KDP; Former VOSS CEO Bayern Enters Cannabis Space; Bill Lange Joins Oxigen
It’s time to look back at the past year by reminiscing on the exciting innovations, landmark deals, and major developments that changed the beverage industry. And there’s no more objective way to do that than list to our most read articles of 2018.
In this Policy & Law roundup, LaCroix responds to a class action lawsuit claiming that its products have synthetic ingredients, while a judge dismissed a complaint against Vita Coco about its “Born in Brazil” labeling.
All Market, Inc. (AMI), the parent company of coconut water maker Vita Coco, today announced the acquisition of Runa, an organic energy drink brand made with the guayusa leaf. Terms of the deal were not disclosed.
In an interview recorded at BevNET Live Summer 2018 in New York City, Vita Coco co-founder and CEO Mike Kirban discussed the brand’s journey from a young startup to a leader in the coconut water category with the broader goal of being the “biggest better-for-you beverage company” in the world.
After enjoying strong performance in conventional and mass retailers in a Tetra Pak, coconut water brand Vita Coco aims to use a new PET bottle as a springboard for continued growth in the convenience channel.
Hot on the heels of its successful “Twist of Lime” flavor launched in 2017, Vita CocoÒ coconut water, this spring, introduces another new flavor innovation: Vita Coco with Pressed Coconut.
Episode 83 features an interview with Adnan Durrani, the founder and CEO of Saffron Road. We also speak with Neel Premkumar, the founder and CEO of Dyla Brands. And in Elevator Talk, we chat it up with BJ Mccaslin and Jason Trawick, the co-founders of Minute Mixology. This episode is presented by Sovereign Flavors.
Though convenience store traffic has dipped in 2017, you couldn’t tell from looking around the packed floor at this year’s National Association of Convenience Stores (NACS) show last week in Chicago. Exhibitors from across the spectrum of food and beverage took over two halls of the McCormick Place for three days, showcasing a range of new products and innovations that will be rolling out to c-store coolers over the next year.
Dora’s Naturals named exclusive distributor of Vita Coco Coconutmilk in NYC; Veggemo enters 1,500 U.S. retailers; PhURE Water hits Idaho; KeHE to distribute organic kids’ water Wonder+Well; maker of Wild Tonic Kombucha partners With Quail Distributing.
Last week a Reuters report that PepsiCo was in talks to acquire Vita Coco maker All Market Inc. had the beverage industry buzzing over what could be yet another billion-dollar acquisition of an entrepreneurial beverage company by a strategic giant.
Reuters has reported that PepsiCo is in talks to acquire All Market Inc, the maker of leading coconut water brand Vita Coco. PepsiCo is offering less than the $1 billion that All Market has sought for the acquisition, according to Reuters, which cited sources familiar with the potential deal.
Vita Coco aimed to put a lighter note on a media blitz that occurred this week after several media outlets reported a New York woman had found a mysterious object in a carton of coconut water. In a press release issued today, the company stated that its beverages are “delicious, refreshing, safe and most definitely ‘squid free.’”
Vita Coco has launched an internal investigation of its product line after a New York woman reported finding a foreign object — what she called an “octopus looking thing” in her coconut water — prompting a media frenzy after a Facebook post last month that has now been shared more than 52,000 times.
