Newswire

Speculation Fizzes About Coke and Coffee

The company Datamonitor is reporting on rumors that have resurfaced that Coca-Cola might be developing a new incarnation of its flagship brand – a coffee based soft drink. Coke’s mid-calorie…

Coke Settles with SEC

ATLANTA – The Justice Department has abruptly ended, without taking action, its 2-year-old criminal investigation of allegations raised in a whistleblower lawsuit of accounting irregularities at Coca-Cola Co., the world’s…

Coke Buys Serbian Water Company

ATHENS, Greece — Greece’s Coca Cola Hellenic Bottling Co. and Atlanta-based The Coca-Cola Co. together have bought Serbian mineral water company Vlasinka, the Greek company said Friday. The 100 percent…

Setback for Sugar Association vs. Splenda

LOS ANGELES — A federal judge ruled Friday that a sugar industry trade group doesn’t have standing to sue the maker of Splenda for false advertising. The Sugar Association has…

Media Spending Grows; so does LeBron

Media spending was up for both Coca-Cola and PepsiCo last year, according to Beverage Business Insights, an industry newsletter. Both companies threw money behind their flagship cola and diet cola…

Everglo Cultivates Crazy Image

The marketer that made the blue spirit Hpnotiq red-hot is rolling out another Day-Glo drink it’s positioning as “the bad boy of the liquor industry.” Wingard this month rolls out…

They LoveTthat Dirty Water — But Will They Drink It?

Who wants a frothy, clean bottle of the Charles River? The bottled water, Charles River Spring Water, was introduced this week by the Hingham-based discount retail chain Building #19 Inc.…

Starbucks Buys Philanthropic Water Company

SEATTLE, WA — Starbucks Corporation has announced it has acquired Ethos Water, a privately held bottled-water company based in Santa Monica, Calif. @@img1Ethos Water will be available in Starbucks Company-operated…

7-Eleven Breaks out Formula 7

Dallas, TX — The national convenience store chain 7-Eleven is broadening its private label offerings to include such cutting-edge products as enhanced waters, and it might even attempt to sell…

Bacardi Bottles Watermelon

PR Newswire — Spring has sprung and the season of entertainment has begun. To help celebrate, Anheuser-Busch is launching a new Bacardi Silver flavor — Watermelon — a premium flavored…