Brand Profile: Cap Collections Key to Growth at good2grow
Children’s beverage company good2grow thinks it has found a way to reach young consumers long before they are old enough to buy their own beverages at the grocery store.
News
Genius Announces Line Extension, Opens Series A
Having re-released its flagship product last year, premium coconut smoothie maker Genius is growing its line with the launch of two new flavors set to debut later this year: Coffee and Turmeric.
Earnings Roundup: Monster Breaks $1B, KDP Integrating
Monster Energy set sales records and hinted at changes to its Mutant line in a call with investors about its Q2 2018 earnings report, while Keurig Dr Pepper continues to integrate its two businesses in the weeks since the merger between Keurig Green Mountain and Dr Pepper Snapple closed. and Keurig Dr Pepper each released Q2 2018 earnings reports this week,
Obrigado Announces B Corporation Status
Obrigado, Brazil’s much-loved coconut water, is proud to have been declared a B Corporation brand following years of sustainable practices and a dedication to social responsibility.
Bacardi Names New Global Head of Grey Goose Vodka
Bacardi Limited, the largest privately held spirits company in the world, today announces that Lee Applbaum, global chief marketing officer of Patrón Spirits, expands his role to head up global marketing for GREY GOOSE serving as CMO for both Patrón Spirits and GREY GOOSE vodka.
Kroger Announces Launch of Wellness Your Way Festival
Kroger is taking its focus on wellness to a bigger stage, announcing this week the launch of the Wellness Your Way Festival to be held in Cincinnati from October 4-7, 2018 at the Duke Energy Convention Center.
Life On Earth Acquires Just Chill
Functional beverage brand Life On Earth has acquired Los Angeles-based The Chill Group, makers of natural relaxation drink line Just Chill.
Coppercraft Distillery Relaunches Rye Whiskey
Coppercraft Distillery, the award-winning artisan spirits distiller based in Holland, Mich., announced today it is re-launching its rye whiskey into the market after a two-year hiatus.
Chivas Partners with Manchester United
The original luxury blended Scotch whisky, Chivas, has teamed up with the world’s biggest football club, Manchester United, in a three-year global partnership.
Elevator Talk: Liquid Death Aims to Beat Energy Drinks at Their Own Game
In this week’s episode of Elevator Talk, meet Liquid Death -- a water brand that’s looking to make healthy hydration a rebellious experience. Tune in to hear Mike Cessario, Founder of Liquid Death, discuss how the Los Angeles-based brand is using its cool factor to target young consumers looking to stay hydrated in a fun and edgy way.
Stratus Group Beverage Launches KÖE Organic Kombucha Line
Authentically fermented, KÖE is a functional beverage made from kombucha (fermented tea), a long beloved drink among the health-conscious community.
375 Park Avenue Spirits Expands Portfolio
375 Park Avenue Spirits today announced it has signed a new agreement that will substantially expand its current portfolio.
Baldor Foods Partners with Local Farms to Bring ‘Ugly’ Produce to Market
Baldor Specialty Foods, one of the largest importers and distributors of fresh produce and specialty foods in the Northeast and Mid-Atlantic regions, today announced it’s working with two local farms, Hepworth Farms of Milton, NY and Satur Farms of Cutchogue, Long Island, to bring second cuts and aesthetically imperfect produce to market.
Evolution Fresh Launches Kombucha Line
Evolution Fresh, which is owned by Starbucks, has begun the initial rollout for a six-SKU line of organic kombucha at retailers in seven major U.S. cities: Seattle, Los Angeles, San Francisco, San Diego, Chicago, Boston and New York City.