Agua Mágica Launches Its First Mezcal
Agua Mágica, an ultra-premium spirits brand revealing the depths of Oaxacan culture through a transcendent sipping experience, launches their first mezcal.
News
Bulleit Frontier Whiskey Partners With Kentucky State University To Help Propel Diversity Within The Spirits Industry
Bulleit Frontier Whiskey is proud to announce a new partnership with Kentucky State University (KSU), to provide financial aid to talented students in need with an annual scholarship of $25,000 to the Master of Agriculture Sciences in Environmental Studies (MES) program.
Spirits Profile: Baltimore Spirits Co. Embraces “Creative Struggle” in Charm City
Driven by a passion for "detail oriented, creative spirits making," Baltimore Spirits Co. aims to capture the energy of the city's vibrant creative community.
Walsh Whiskey Releases The 2021, 13th Edition Of The Irishman Vintage Cask
Walsh Whiskey, has released the 2021 vintage of The Irishman Vintage Cask, a rare cask strength Irish whiskey expression.
Spiritless Establishes Company Headquarters In Austin
Spiritless, a new line of distilled non-alcoholic spirits, announces the establishment of its company headquarters in Austin, Texas.
BACARDÍ Real Rum Canned Cocktails Expand Range With Three New Flavors
Hamilton, Bermuda – Following on the successful launch of BACARDÍ Real Rum Canned Cocktails last year, BACARDÍ Rum is expanding its range of canned cocktails with three vibrant new flavors…
Boost Aseptic Process Efficiency With Enhanced Diaphragm Valves
The all-new, extended range of Alfa Laval Unique DV-ST UltraPure diaphragm valves makes high-performance aseptic processing easier than ever. Fully customizable, the enhanced, ATEX-compliant range comes with slimmer stainless-steel actuators and lightweight cast valve bodies with optimized performance.
Hard Yerba Mate Brand Kové, Launches In US
The world’s first hard Yerba Mate brand, Kové (koh-veh), is pleased to announce its debut portfolio of sippable 5% ABV hard tea seltzers that harness the powerful qualities of Yerba Mate while paying respect to the spirit and traditions surrounding the South American beverage.
HyVIDA Rebrands, Launches Hy Infused B2B Division
Hydrogen-infused sparkling water brand HyVIDA is emphasizing fun and flavor, alongside health, in a new rebrand that launched this month. Based in Michigan, HyVIDA is available in Lemon Lime, Raspberry and unflavored Pure varieties. Each 12 oz. can contains zero calories and retails for $1.49-$1.99.
Distribution Roundup: CLEAN Cause Expands Across Its Home State; REZ Hydration Enters Publix
In this week's Distribution Roundup, sparkling yerba mate beverage brand CLEAN Cause expands its reach in Texas and hydration drink REZ enters Publix stores. Plus: updates from Sproud, 100 Coconuts, Fit Soda and more.
21Seeds Appoints Wine Veteran Pierrick Bouquet As VP Of Marketing
21Seeds, the female-founded, all-natural, real fruit infused tequila company, announced that it has hired Pierrick Bouquet as Vice President of Marketing. Bouquet is a 14-year veteran of the wine and spirits industry, having most recently lead the growth of such marquee brands as Whispering Angel and Rock Angel.
Milagro Tequila Launches Summer-Long #MilagroMondays Campaign
Through June 8, fans of Milagro Tequila can enter to win a luxury 5-day, work-from-anywhere experience in Tulum, Mexico by posting a photo or video to their personal Instagram account of what makes you dread Mondays the most. To qualify, fans must tag @MilagroTequila in their post and #MilagroMondays #entry.
First-Ever LIFEWTR Lounge Debuts At Philadelphia International Airport
LIFEWTR, a premium bottled water brand committed to advancing and showcasing sources of creativity, has partnered with the Philadelphia International Airport (PHL) to bring to life the world's first-ever LIFEWTR Lounge, the beverage brand's latest effort to uplift, support and inspire others through the work and perspectives of Philadelphia's diverse arts community.
KÖE Combines Probiotics With Watermelon And Tropical Flavors
KÖE Kombucha – the fruit-forward, organic kombucha in a convenient can – is adding two fresh, surprisingly delicious flavors to their product lineup as demand for better-for-you beverages climbs.