Juisi co-founder Joe Savino believes that the formulation of NÜMOO's organic, dairy-free nut milks differentiates them from current options on the market and that the brand has the potential to redefine the category.
The company announced the $690 million acquisition in a press release Tuesday, with Monster chairman and CEO Rodney Sacks calling the official union of the companies “a tremendous step in the continuing evolution of Monster.”
On the East Coast, CORE Organics will be distributed by Big Geyser, Honickman Group and Polar Beverages, while Haralambos Beverage Co. Kalil Bottling and Nevada Beverage Co. will carry the brand in the West.
Craft soda and kombucha company Reed’s has secured authorization for its Reed’s and Virgil’s brands in Stater Bros. Markets, the largest privately owned supermarket chain in Southern California. Stater Bros. has 168 locations in the region and annual sales of nearly $4 billion.
The launch of Naked Pressed comes amid a crowded and mature category for cold-pressed juice, however, Andrea Theodore, Head of Marketing, Naked Emerging Brands, said that the company is “consistently listening to our consumers' needs and innovating alongside them.”
ABC News joined Runa co-founder Tyler Gage and actor and Runa investor Channing Tatum on a trip to the Ecuadorian rainforest to see the origins of the guayusa tea company.
7-Eleven, the largest convenience store chain in the U.S., has tapped craft soda company Jones Soda to create a co-branded line of soft drinks. The new “7-Select brand premium sodas crafted by Jones” will be in 7-Eleven stores across the U.S. by March, according to Jones Soda CEO Jennifer Cue.
The news comes a month after Greenwich, Connecticut-based private equity firm Brynwood Partners announced its acquisition of the company from fellow private equity firm J.W. Childs Associates, which purchased Sunny Delight from Procter & Gamble in 2004.
Randy Shefshick, the founder of sparkling water brand Something Natural and Mocked Up, a line of non-alcoholic cocktail blends, is heading up the U.S. launch as part of a joint venture with Cawston Press.
In October, Humm was authorized for sale at Seattle’s CenturyLink Field and given the title of the “official kombucha of the Seattle Seahawks.”
The financing comes 13 months after Earthbound Farms, a subsidiary of food and beverage conglomerate WhiteWave Foods, made an $3 million investment in Daily Greens in exchange for a minority stake in the company.
Prochnow pointed to terms like “healthy” and “made in the USA” as examples of label claims that must be substantiated or companies risk the wrath of class action lawsuits.
Sources tell Reuters that Kroger is in the second round of an auction process that’s also seen interest from buyout firms Apollo Global Management LLC, KKR & Co LP, and TPG Capital LP.
Juicy news coming out of California: Jeff Hansberry, the president of Starbucks’ Evolution Fresh unit, has taken a new role as president and chief commercial officer of sales and marketing broker Advantage Solutions.
