Hellowater Adds Distribution in Kroger
Hello Beverages LLC is pleased to announce Hellowater fiber-infused beverages in Kroger. Hellowater will join the shelves of Kroger’s Natural Beverage segment in 165 Atlanta division stores.
News
Taste Radio Ep. 161: The Decisions That Almost Derailed a Mamma’s Mission
As part of a wide-ranging interview, Mamma Chia founder/CEO Janie Hoffman spoke about the origins of her brand and how she created a foundation for its rapid ascent. She also discussed a painful lesson about hiring for experience versus cultural fit, explained her belief that “you can’t teach attitude” and why everyday happiness starts with a joyful spirit.
Cheribundi Kicks Off Arthritis Foundation Campaign
Cheribundi Inc., a leading producer of tart cherry juice products, has kicked off this year’s “Let’s Get a Grip on Arthritis” campaign as the Champion Sponsor for the second year in a row. The Arthritis Foundation campaign premiered last May for National Arthritis Awareness Month with the goals of increasing awareness about arthritis, helping people alleviate their symptoms and raising money for research.
BodyArmor Creates Limited-Edition Bottle for Racer Ryan Blaney
BodyArmor has launched a limited edition bottle for partner Ryan Blaney, created in honor of BodyArmor’s first primary paint scheme on Team Penske/Ryan Blaney’s No. 12 car for 2019 NASCAR season on May 11 at Kansas Speedway.
SPINS: Kombucha Sales Growth, Velocity Slow as MULO Share Expands
Having reviewed the data and discussed the conclusions, here are our three biggest takeaways from SPINS’s kombucha market performance analysis, as presented by Bobbi Leahy, Director of Sales at market research group SPINS, during Kombucha Brewers International's (KBI) KombuchaKon 2019 on April 19 in Long Beach, Calif.
Press Clips: Philadelphia 76ers Innovation Lab Welcomes Hydrant Powder Mix
The NBA’s Philadelphia 76ers have welcomed Hydrant, a hydration powder mix, into its Innovation Lab, Forbes reported. The team’s incubator also helped Hydrant close a $2 million investment round.
Starward Australian Single Malt Whisky Launches in the U.S.
Australian whisky brand Starward officially launches in the U.S. today, introducing Americans to a distinct new style of whisky, utilizing the unique climate, terroir and raw materials of Australia. The first expression available in the U.S. is Starward Nova, an Australian single malt whisky matured in Australian red wine barrels.
Allied Market Research Releases Peptone Market Research Report
Factors such as rise in health-care expenditure, growth in food and cosmetic industry, and increase in application in pharmaceutical and food & beverages industry drive the market growth. In addition, advancement in biotechnological process fuel the growth of the brewers peptone market.
International Delight Teams Up with Pets for Vets, Launches Limited-Edition Flavor
In honor of Military Appreciation Month, International Delight has committed $150,000 to support the national organization Pets for Vets. The creamer brand also launched S’mores, a new limited-edition flavor, which features the Pets for Vets paw print logo on every bottle.
Cocktail Squad Debuts Two New Flavors, Expands Distribution to Arizona
Boulder-based Cocktail Squad announces the addition of two new flavors — Whiskey Sour and Bourbon Smash — to its line of premium ready-to-drink canned cocktails fresh from the Rocky Mountains.
PLNT Blend Beverages CEO David Holmes Joins Maine Craft Distilling’s Board of Directors
Maine Craft Distilling, an innovative and fast-growing distillery based in Portland, Maine, is pleased and honored to announce that David Holmes, CEO of PLNT Blend Beverages, has joined its board of directors. David co-founded Spiked Seltzer in 2012 which created the $500M Hard Seltzer category and was later acquired by Anheuser-Busch in 2016.
Mount Gay Rum Partners with Oceana on “More Taste, Less Waste” Campaign
Mount Gay, the makers of the world’s oldest rum, is supporting Oceana, the largest international organization dedicated solely to ocean conservation, with the launch of More Taste, Less Waste, a collaborative Mount Gay Rum x Oceana pledge campaign that promotes the reduction of single-use plastics as a means to advocate for the reduction of plastic use.
Red Bull and USA Basketball Announce Partnership
USA Basketball has announced a multiyear partnership with Red Bull North America to build an elite pathway for men’s and women’s players who have a goal of competing at the highest levels of 3x3 basketball.
Taste Radio Insider Ep. 32: The ‘First’ Name in Investment Opens Up Its Playbook
A trio of executives from investment and advisory firm First Beverage Group joined us for a discussion about its portfolio and investment philosophy and how they evaluate synergies with entrepreneurial brands. They also discussed which categories might be best suited to weather a potential downturn, and why CBD is not the only cannabis-based ingredient that’s caught their attention.