Cruise Beverage is excited to welcome Malik Zaire to the Cruise Family. Malik is a former Notre Dame and University of Florida quarterback, now working as an analyst in college football for CBS and in the media/entertainment industry. Malik's infectious energy, great smile and get it done attitude, will help Cruise Beverage as it expands into the sports and fitness market.
ATLANTA — Kill Cliff, America’s best-selling clean energy drink, promotes John Timar to Chief Executive Officer. Under Timar’s leadership, Kill Cliff is celebrating its most successful year to date and…
TORONTO, Ontario – District Ventures Capital today announced it has closed an equity investment with Sapsucker, an organic sparkling tree water company which produces plant-based, sustainably harvested beverages from Canadian…
Sproud, the Swedish startup behind a range of plant-based milk made from yellow split peas, has been certified by Sugarwise, the international certification authority for sugar claims. The SUGARWISE certification,…
CORE Hydration bottles made from 100% post-consumer recycled plastic[1] are now on shelves nationwide, following the brand’sOctober announcement. For CORE Hydration consumers, this packaging update is critical with more than…
Los Angeles-based beverage startup HOP WTR announced today that it has named David Vartanian as Co-Founder and Chief Sales Officer. Vartanian joins the better for you beer company co-founded by…
Jim Block joins X2 Performance, the rapidly growing natural sports supplement and energy drink brand backed by NBA All-Star Kawhi Leonard as Vice President, Retail Sales. X2 recently launched nationally…
NEW YORK – Blue Stripes Urban Cacao, the consumer wellness brand utilizing the underrated cacao fruit, announces its revolutionary, first-of-its-kind Cacao Water is now available at Erewhon and select Whole…
Portland, Ore. – Plant-forward beverage company, Aurora Superior Sparkling Beverages, announced today the launch of its newest elevated offering – Aurora Hops, a line of non-alcoholic sparkling beverages infused with…
BOSTON, Mass. – With the majority of people giving up on their New Year’s resolutions by the end of January, non-alcoholic spirit brand Ritual Zero Proof has joined forces with…
Richmond Hill, Ontario – The Clearly Food & Beverage Company Ltd., producer of the Clearly Canadian line of premium sparkling waters, today announced that it has shipped more than 20…
Sova'ny has partnered with leading beverage, food and nutrition brand Juice Press to launch on the brand’s new JP Market, the fastest growing online market.
BOSTON, Mass. – FITAID, the recovery beverage of LIFEAID Beverage Co. has renewed its partnership with Spartan®, the world’s leading endurance sports and wellness brand, maintaining its designation as the…
MOORESVILLE, N.C. – JR Motorsports announced today that hellowater will partner with Justin Allgaier and the JRM No. 7 team for the 2021 NASCAR Xfinity Series season. hellowater, born in…
