Nesquik officially has announced the brand’s partnership with Seattle wide receiver DK Metcalf, who will star as the face of the Nesquik #KeepOnChuggin campaign. As a player and a person, Metcalf perfectly embodies the message of the new campaign, which aims to serve up motivation in a bottle.
Belvedere Vodka, the original super-premium vodka, is excited to debut its stunning limited-edition bottle with GRAMMY-nominated musician, actor, and activist Janelle Monáe, available in-store globally beginning June 2019.
Launched by Vita Coco parent company All Market, Ever & Ever, a new line of purified water packaged in resealable 16 oz. aluminum bottles, is now available in still and sparkling varieties at select retailers in New York City, on Amazon and at drinkeverandever.com for a suggested retail price of $1.99 per bottle or $23.99 for a 12-pack.
New Age Beverages today announced an agreement for the acquisition of Brands Within Reach (BWR), a deal which brings global brands such as NESTEA, Volvic, Evian and illy into the Colorado-based company’s portfolio.
Headquartered in Detroit, Michigan, Prolijo Mezcal, a handcrafted Oaxacan spirit made using traditional, centuries-old Zapotec production methods, is expanding distribution to Florida and Nevada this summer, following successful launches in Illinois, Michigan and Oklahoma.
BACA Wines, a modern California Zinfandel brand spearheaded by director Jennifer Brown and winemaker Alison Frichtl Hollister, has announced the launch of the wine portfolio’s newest wine, 2018 BACA Ring Around the Rosé, a Rosé of Zinfandel
Having just sold its two millionth shot, LIQS Cocktail Shot (LIQS.com), the highly popular, all-natural, premium, ready-to-drink Cocktail Shot, is pleased to announce a major expansion into five new markets— just in time for the start of summer.
Over 17,000 CPG manufacturers, marketers and formulators are gathering this week at the Ernest N. Morial Convention Center in New Orleans for IFT19, the annual show for the Institute of Food Technologists (IFT).
Keurig Dr Pepper today announced unified Corporate Responsibility (CR) commitments to deliver positive impact, less than one year following the merger of Keurig Green Mountain and Dr Pepper Snapple Group.
Standing out in the crowded bottled water category is no easy task. But in just over two years, alkaline water brand Perfect Hydration says it’s experiencing rapid growth in the Southern California market. This year, the brand is aiming to replicate that regional success as it moves to scale nationwide and begins competing head-on with some of the segment’s biggest names.
HyVIDA Brands Inc., producer of the world’s first hydrogen-infused sparkling waters, has expanded its Midwest retail footprint with Meijer. The partnership with the Grand Rapids, Michigan-based supermarket chain will increase HyVIDA’s distribution coverage and an ideal partnership for the two West Michigan based companies.
Southern Breeze Sweet Tea, the original zero calorie cold brew sweet tea inspired by the South itself, is kicking off National Iced Tea Month with money saving sales, free sweet tea and big giveaways all month long.
Fever-Tree, the world’s leading producer of premium tonics and mixers, today announced its Refreshingly Light Cucumber Tonic is arriving in the U.S. market.
In its effort to remove the “single” from single-use plastic, Poland Spring today announced it has begun transitioning to recycled plastic (rPET) packaging across its still water portfolio, with the goal of reaching 100% rPET use by 2022.
