New Products: Apple Soda For Olipop, Proda & Culture Pop
This week, apple flavors are trending among soda brands as other seasonal varieties hit store shelves in anticipation of the holidays.
Inside David Protein’s Strategy To Shake Up RTD Protein
David Protein founder Peter Rahal provides details on his brand's approach to the RTD protein shake category.
CPG Week Podcast: Goodles’ Great Deal And Rahal’s Big Week
This week, the podcast tackles M&A deals from Goodles’ and Barilla to Keurig Dr Pepper and Chobani with additional insights on Nestlé’s divestments and Peter Rahal’s Medici Brands.
Whey Supply Crunch Opens Door for Alternative Proteins
As whey protein costs remain elevated, some manufacturers are considering whether alternative protein sources or other recipe variations can fill the gap.
Meet the Brands Bringing Spain’s Iconic Wine And Cola Cocktail To America
Two independent ready-to-drink (RTD) brands are betting Americans are ready to mix their wine with cola. Little Sun’s Calimocho and Wine and Cola, two Southern California-based companies inspired by the Spanish staple cocktail Kalimotxo, have hit the market recently with different spins on the liquid, branding and sales strategy.
Review: How Does Sollos Yerba Mate Stack Up?
The brand's single SKU delivers an approachable tropical flavor profile, even if its overall proposition feels familiar rather than distinctive.
Distribution: The Zero Co. Starts Shipping
Atlanta-based NA bottle shop The Zero Co. is opening up its business nationwide, now offering shipping across the contiguous U.S. market. Consumers can purchase beverages from the retailer’s website, thezeroco.co, with free shipping available on orders over $150.
From Building Beverage Brands to Finding Them, BevNET Live LA 2026 Helps You Take the Next Step
Since 2009, BevNET Live has been the place where the beverage industry comes together to do business, explore trends and traction, learn tactics for growing brands and develop strategies based…
Whey Protein Supply Crunch Enters Next Phase
As food and beverage brands continue to push protein into new formats and eating occasions, demand for whey, one of the industry’s most widely used protein sources, has outpaced supply.
Athletic Brewing Adds Drake Maye and Dak Prescott as ‘Athlete-Owners’
Athletic Brewing Company is adding two QB1s to its roster as “athlete-owners” as the NFL season kicks off tonight. New England Patriots quarterback Drake Maye and Dallas Cowboys quarterback Dak Prescott struck multi-year partnerships with the dedicated non-alcoholic (NA) beer maker, along with stakes in the business.
Protein2o Enlists Ex-Congo Brands Exec to Help Brand ‘Dream Bigger’
Amidst a protein beverage boom, clear protein drink maker Protein2o is preparing to accelerate growth with new investment and executive leadership.
Non-Alc Beverages Accelerate in Late Summer Retail Sales
Non-alcoholic beverage sales were “healthy and modestly accelerated” in the two-week period ending August 22, 2026, according to the latest analysis of NielsenIQ scanner data by Goldman Sachs Equity Research. According to the data set, which tracks U.S. retail (including c-store and Costco) and online Amazon sales, dollar sales grew 4.9% year-over-year in the two-week period.
Taste Radio: Keurig Dr Pepper’s Former CEO Has A Beefy Take On Growth
What if the smartest growth strategy for your CPG brand is to stop chasing growth? Larry Young spent nearly 50 years in the beverage business before trading corporate boardrooms for a cattle ranch. The former CEO and president of Keurig Dr Pepper and his wife, Colette, now own Texas-based 10-2-4 Ranch, where they’re building a premium beef brand on their own terms.
Quarter Proof Founders Return to Low-Alc With ‘Half-Cocktail’ Strength Demi Vodka
Rohan Radhakrishnan and Fabian Clark’s first attempt at building a mid-proof spirits category didn’t go as planned. Now, they’re trying again.