Distribution: VALR Gets Midwestern, Odyssey Lands In Airport Channel
In recent distribution news, energy drink makers are capitalizing on demand in convenience, conventional grocery and airport channels.
Distribution
Read the latest beverage industry news and insights relating to distribution, wholesale, and direct store delivery (DSD). From reporting on changes in the distribution of products, to diving into the current state of play between beverage brands and distributors, the latest industry news and analysis provide context and best practices within a complex beverage distribution network.
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Thrive Market Drops Alcohol, Bets Big on Adult NA with 100+ SKU Expansion
The online grocery retailer announced today it is adding more than 100 SKUs across 20 brands to its adult non-alcoholic beverage set, while simultaneously dropping all of its existing alcoholic offerings.
Once Upon A Coconut Partners With L.A. Libations; Albertsons Launch in 2026
Once Upon A Coconut has partnered with beverage incubator L.A. Libations to help grow its business in Southern California.
Additional Content
Target to Expand Sèchey-Curated NA Cocktail Set for Dry January
Just in time for Dry January, boutique non-alcoholic beverage retailer Sèchey and Target are expanding their partnership to curate an NA cocktail and wine set in stores this month, after a pilot run that began in December.
Energy Drinks Earn Facings as C-Stores Plan to Increase Beverage Sets
Over one-fifth of the convenience channel is planning to give more space to beverages in the new year, with energy drink growth driving optimism for the total beverage category, according to the latest Beverage Bytes retailer survey released by Goldman Sachs Equity Research this week.
Distribution: Barcode Scans Texas with H-E-B Expansion
Hydration drink brand Barcode is expanding its presence across Texas by going chainwide with grocer H-E-B this week. Also, Prebiotic soda brand Poppi is now the exclusive soda for Juice Press stores. The juice bar chain announced this week that the brand is now rolling out to all 80 of its locations nationwide.
Spirits Distribution: Tequio Hits Erewhon, Emma Watson Teams Up with RNDC
In this latest round of distribution news, we check in with Tequio, Fairfields Rum, Kastra Elion Vodka and two UK gins headed this way, Warner’s and Renais Gin, the latter courtesy of Harry Potter star actor Emma Watson’s Renais Spirits.
BevNET Live Winter 2023: Delta-9 Hemp Shifts the Market
Though it’s just getting rolling, Delta-9 THC is looking like a game changer in the cannabis food and beverage space as the hemp-derived ingredient is making it possible for brands to break out of the dispensary channel and reach mainstream shoppers.
BevNET Live Winter 2023: Inside Albertsons
In this video from BevNET Live Winter 2023, held December 4-5 in Marina del Rey, California, a trio of leaders at Albertsons sat down to discuss what they look for in the brands they bring in and how entrepreneurs can make the most of their relationship with the retailer.
BevNET Live Recap: Identifying Disruption and the State of M&A
BevNET Live Winter 2023's second day of programming featured presentations on disruption, non-alcoholic alternatives, M&A opportunities, and more.
Road Warriors: Tips for Winning Your Costco Roadshow
Club chain Costco for years has used roadshow sampling events as a testing ground for new brands being considered for a rotation in-store. The process of planning, staging, executing and following through can be complicated and fraught with risk.
Spirits Distribution: Mr Black Aims for National Buzz, Lo Siento Hits Pavilions
In this latest round of distribution news, we check in with Lo Siento, Never Say Die Bourbon and Diageo’s Mr Black Coffee Liqueur.
Yerbaé Teams With Penn State NIL Collective To Build “Beachhead” For Eastern Expansion
Yerbaé has partnered with Penn State University’s NIL collective, Happy Valley United, in a unique marketing arrangement that includes the release of an exclusive Blue Razz flavor and new distribution partners in Pennsylvania.
Spirits Distribution: Gay Water Lands in Total Wine, Inspiro Tequila Hits New Territories
In this latest round of distribution news, we check in with Gay Water, plus Inspiro Tequila, hard water “cocktail” Bluebird, Nosotros agave spirits and Wahaka Mezcal.
One-Tier System: How BOTLD Circumvented Control Laws to Sell Craft Spirits
Pennsylvania’s liquor laws are some of the most restrictive in the country, making state-controlled liquor stores an unlikely venue for consumers to discover out-of-state small or craft distilleries.
This Week’s New Products: MTN DEW Game Fuel, Plus Waterdrop, Super Coffee, AVEC
In this week’s new products gallery, MTN DEW helps gamers level up with the return of a popular LTO, AVEC teams up with Yes! Apples and Dr Pepper cranks up the heat.
NOOMA Prioritizes Function In Packaging Refresh
Sports and energy drink maker NOOMA has refreshed its packaging for the first time in the brand’s nearly 10 year run as it drills down on functionality and focuses brand-building in ecommerce channels.