Coke Lights the FUZE
FUZE, one of the last remaining core New Age beverage companies, has been acquired by the Coca-Cola Co. for an undisclosed sum, according to the Reuters news agency and a…
Year: 2007
Review: Odwalla Soy Smart
Odwalla Soy Smart Chai Soymilk Drink delivers a “soypercharged” spin on the traditional chai experience. Brimming with soy protein and 32mg of Omega-3 DHA.…
Wired Energy & Twisted Chopper in Xbox 360 ‘Crackdown’
January 19, 2007 – Everett WA – Unique Beverage Company, LLC announced that WIRED Energy Drinks and TWISTED CHOPPER Energy Drink will be the exclusive beverages displayed on billboards throughout…
Pepsi-Cola and Sierra Mist Suit up for the Super Bowl
PURCHASE, NY January 30, 2007 – The country’s biggest sporting event will feature two of the country’s most popular beverage brands as Pepsi and Sierra Mist share the spotlight on…
2007 Fancy Foods West Show Recap
View the Photo Gallery @@img1As the first national beverage tradeshow of the year, the Fancy Foods West Show is a great place to spot new beverage launches and line extensions,…
vitaminwater makes you smartur!
Maybe this isn’t the best idea for a company that recently trumpeted its brand-new 12-oz. sizes as the perfect product for tucking into a schoolkid’s lunch box: I mean, they…
Cold Reality… like a Bucket of Powerade
Using brands like Honest Tea (congrats on the ten-digit cash infustion, guys!) and Cinnabon (congrats on not being sued over all the cavities, guys!) as examples, today’s Wall Street Journal…
Honest Tea Announces $12 million Equity Infusion from Distributors & Strategic Investors to Support Aggressive Growth
Bethesda, MD January 29, 2007 – Honest Tea, maker of the nation’s top-selling organic bottled tea*, announced today that it has received $12 million in equity financing from three primary…
Review: Mr. Re
With a tagline of “The Drink You Drink After You Drink,” the Mr.Re restorative beverage targets consumers looking to restore their body from the ill side effects of drinking alcohol.…
Review: Snow: New Flavors
Snow Sparkling Mint Beverage has added three new flavors to the lineup: Whiteout Peach and Cranberry-Lime Chill are two flavored versions of the original, while Icy Green Tea-Light is a…
Whole Foods Market Unveils ‘Message of Love’ in a Bottle for Valentine’s Day
LOS ANGELES (January 29, 2007) As of January 29, Whole Foods Market is displaying a unique beverage from Aquamantra: I AM LOVED, Energy-Enhanced Natural Spring Water originating from San Diego’s…
BevNET’s Best of 2006
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Couldn't they have sponsored the Long Snappler?
Given the brand’s track record, when Cadbury Schweppes has said in the past that it was going to support Snapple, we’ve all scoffed a bit. But not this time. The…
Clearly Canadian Launches Highly Anticipated Natural Enhanced Waters; Three New Product Lines Target Daily Drinking Needs for Healthy Lifestyles
January 26, 2007 – VANCOUVER, British Columbia – Clearly Canadian Beverage Corporation is pleased to announce the launch of our new non-carbonated Natural Enhanced Waters: dailyEnergy, dailyVitamin and dailyHydration, a…