Coca-Cola to Launch Topo Chico Hard Seltzer in 2021

Coca-Cola is planning to use the Topo Chico brand as a platform to extend into the booming hard seltzer category, the company announced today. In a statement published on its website, Coca-Cola stated that it is “committed to exploring new products in dynamic beverage categories, including hard seltzer.”

Review: Aura Bora

Aura Bora is a new line of zero-calorie sparkling waters that are flavored with extracts from herbs, fruits and flowers. The product line features five unique varieties, including Lemongrass Coconut, Peppermint Watermelon, Basil Berry,Cactus Rose, and Lavender Cucumber (which we did not sample).

SodaStream Introduces Kombucha Concentrates

SodaStream has introduced the world’s first certified organic, shelf-stable Kombucha Concentrate to its lineup of at-home beverage products.

SprintToSuccess S1E4: Packaging Design

In this week's episode, you’ll see how we evolve our exploratory designs into the moment of truth - packaging, or as we like to think of it, the brand-in-hand. This is the moment where all the parts and pieces, from strategy to communication to competing at shelf, come together into an easy and understandable form for the consumer.

Polar Seals Nationwide Seltzer Distribution Pact With KDP

Massachusetts-based Polar Beverages has secured a long-term manufacturing and distribution agreement with Keurig Dr Pepper (KDP) for its 35-SKU line of seltzer products, the companies announced today.

Brand Leaders Discuss Race and Business in Online Talk Series

As many in the food and beverage community this summer have embraced the Black Lives Matter movement and the drive to recognize Black-owned brands, a group of entrepreneurs and brand leaders is seeking to keep the conversation going online.

#OnTheMenuNow Initiative Galvanizes 30+ F&B Brands to Amplify Black-Owned Business On Instagram Live Today

#OnTheMenuNow will take place on Wednesday, July 29th on the Instagram feeds of 30+brands in the F&B space. Tune in all day to hear leaders of Union Square HospitalityGroup, Coolhaus, Pipcorn, and 30+ other amazing food, beverage, and hospitality companies come together to magnify brand narrative about Black-owned businesses by sharing each other's brand journeys and thoughts in order to have conversations on equity.