Brand News
Jan 26, 2012XYIENCE Announces New Agreement with Eastside, a Canadian Apparel Distributor and Design HouseLas Vegas (January 26, 2012)— XYIENCE, maker of Xenergy, the official energy drink of the UFC, has signed a distribution agreement with Eastside to be the…Jan 24, 2012XYIENCE, GNC Host Autograph Signing with Mixed Martial Arts Athlete Anthony “Showtime” Pettis in Chicago Area on January 28, 3 – 4 PMLAS VEGAS (January 24, 2012) XYIENCE, maker of Xenergy—the official energy drink of the UFC, and GNC—will host an autograph signing in Chicago with XYIENCE…Jan 13, 2012XYIENCE, Daily’s Convenience Stores Host Signings with Mixed Martial Arts Athlete Mark “The Machine” Hominick on Friday, January 20, 2012LAS VEGAS (January 13, 2012)— XYIENCE, maker of Xenergy, the official energy drink of the UFC, and Daily’s Convenience Stores host Canadian mixed martial arts…
Jan 4, 2012Last Updated Sep 9, 2015Xyience Trucks into GNCXyience has landed four SKUs of its Xenergy energy drink in specialty nutrition retailer GNC, a store that has increasingly reached out to energy and fitness…Dec 20, 2011Last Updated Dec 20, 2011XYIENCE, GNC to Host Signing with Mixed Martial Arts Legend Frank Mir in Las Vegas on Friday, Dec. 30, 2011LAS VEGAS (December 20, 2011)— XYIENCE and GNC invite mixed martial arts (MMA) fans to kick off New Year’s weekend in Las Vegas with UFC heavyweight Frank Mir.…Dec 14, 2011Last Updated Dec 14, 2011Historic Victories for Team XYIENCE Athletes Jon “Bones” Jones and Frank Mir at UFC 140 on Saturday, December 10, 2011LAS VEGAS (Dec. 14, 2011) – XYIENCE, maker of Xenergy, the official energy drink of the UFC, is wrapping up 2011 with two huge victories for Team XYIENCE…Dec 6, 2011Last Updated Dec 6, 2011XYIENCE Team Athlete Matt “The Terror” Serra Makes Appearances in New York City at GNC, Duane Reade, and MMA World Expo, December 17 – 18, 2011LAS VEGAS (December 5, 2011) — XYIENCE, maker of Xenergy, the official energy drink of the UFC, brings mixed martial arts legend Matt “The Terror” Serra, a…Nov 29, 2011Last Updated Nov 29, 2011XYIENCE Athlete Wanderlei Silva Scores Big Victory at UFC 139 as Xenergy Xtreme Frostberrry Blast Featuring his Image Hits Retail ShelvesLAS VEGAS (Nov. 29, 2011) – XYIENCE, maker of Xenergy, the official energy drink of the UFC, celebrates the victory of XYIENCE team athlete Wanderlei “The Axe…Nov 23, 2011XYIENCE Reaches Unprecedented Audience with UFC Debut on Fox on Saturday, Nov 12, 2011LAS VEGAS (November 23, 2011)— XYIENCE is the maker of Xenergy, the official energy drink of the UFC, and on Saturday, Nov. 12, 2011 when the UFC debuted on…Nov 8, 2011Last Updated Nov 8, 2011XYIENCE Hosts Autograph Signings with UFC Fighter Mark Muñoz at GNC in Santa Clara Friday, Nov. 18 and Zanotto’s Market in San Jose on Saturday, Nov. 19, 2011LAS VEGAS (Nov. 7, 2011)— XYIENCE, maker of Xenergy, the official energy drink of the UFC, invites mixed martial arts (MMA) fans to meet XYIENCE team athlete…Oct 21, 2011Last Updated Oct 21, 2011XYIENCE Announces Winners of Summer Sweepstakes and Launches a UFC Fly Away Sweepstakes with Plaid Pantry Starting November 1, 2011LAS VEGAS (October 20, 2011)— XYIENCE, the maker of Xenergy, the official energy drink of the UFC, announces the winners of its summer sweepstakes with…Oct 14, 2011Last Updated Oct 14, 2011XYIENCE Inks Deal with Skyland Distributing Co. in Asheville, N.C.LAS VEGAS (Oct.13, 2011)— XYIENCE continues to expand its Xenergy energy drink brand’s reach after inking a deal with Skyland Distributing Co. in Asheville,…Oct 7, 2011Last Updated Oct 7, 2011XYIENCE’s Xenergy Xtreme Fruit Punch Receives Best New Product Award in Carbonated Beverage Category at 2011 NACS Show10.06.2011– LAS VEGAS — XYIENCE, maker of Xenergy, the official energy drink of the UFC, received Convenience Store News’ 2011 Best New Product Award in the…Oct 2, 2011Last Updated Oct 4, 2011XYIENCE Launches New Xenergy Flavor: Xenergy Xtreme Frostberry BlastFeaturing Legendary UFC Fighter Wanderlei “The Axe Murderer” Silva LAS VEGAS (Oct. 1, 2011) –XYIENCE, maker of Xenergy, the official energy drink of the UFC®,…
Jan 4, 2012Last Updated Sep 9, 2015Xyience Trucks into GNCXyience has landed four SKUs of its Xenergy energy drink in specialty nutrition retailer GNC, a store that has increasingly reached out to energy and fitness…Dec 20, 2011Last Updated Dec 20, 2011XYIENCE, GNC to Host Signing with Mixed Martial Arts Legend Frank Mir in Las Vegas on Friday, Dec. 30, 2011LAS VEGAS (December 20, 2011)— XYIENCE and GNC invite mixed martial arts (MMA) fans to kick off New Year’s weekend in Las Vegas with UFC heavyweight Frank Mir.…Dec 14, 2011Last Updated Dec 14, 2011Historic Victories for Team XYIENCE Athletes Jon “Bones” Jones and Frank Mir at UFC 140 on Saturday, December 10, 2011LAS VEGAS (Dec. 14, 2011) – XYIENCE, maker of Xenergy, the official energy drink of the UFC, is wrapping up 2011 with two huge victories for Team XYIENCE…Dec 6, 2011Last Updated Dec 6, 2011XYIENCE Team Athlete Matt “The Terror” Serra Makes Appearances in New York City at GNC, Duane Reade, and MMA World Expo, December 17 – 18, 2011LAS VEGAS (December 5, 2011) — XYIENCE, maker of Xenergy, the official energy drink of the UFC, brings mixed martial arts legend Matt “The Terror” Serra, a…Nov 29, 2011Last Updated Nov 29, 2011XYIENCE Athlete Wanderlei Silva Scores Big Victory at UFC 139 as Xenergy Xtreme Frostberrry Blast Featuring his Image Hits Retail ShelvesLAS VEGAS (Nov. 29, 2011) – XYIENCE, maker of Xenergy, the official energy drink of the UFC, celebrates the victory of XYIENCE team athlete Wanderlei “The Axe…Nov 23, 2011XYIENCE Reaches Unprecedented Audience with UFC Debut on Fox on Saturday, Nov 12, 2011LAS VEGAS (November 23, 2011)— XYIENCE is the maker of Xenergy, the official energy drink of the UFC, and on Saturday, Nov. 12, 2011 when the UFC debuted on…Nov 8, 2011Last Updated Nov 8, 2011XYIENCE Hosts Autograph Signings with UFC Fighter Mark Muñoz at GNC in Santa Clara Friday, Nov. 18 and Zanotto’s Market in San Jose on Saturday, Nov. 19, 2011LAS VEGAS (Nov. 7, 2011)— XYIENCE, maker of Xenergy, the official energy drink of the UFC, invites mixed martial arts (MMA) fans to meet XYIENCE team athlete…Oct 21, 2011Last Updated Oct 21, 2011XYIENCE Announces Winners of Summer Sweepstakes and Launches a UFC Fly Away Sweepstakes with Plaid Pantry Starting November 1, 2011LAS VEGAS (October 20, 2011)— XYIENCE, the maker of Xenergy, the official energy drink of the UFC, announces the winners of its summer sweepstakes with…Oct 14, 2011Last Updated Oct 14, 2011XYIENCE Inks Deal with Skyland Distributing Co. in Asheville, N.C.LAS VEGAS (Oct.13, 2011)— XYIENCE continues to expand its Xenergy energy drink brand’s reach after inking a deal with Skyland Distributing Co. in Asheville,…Oct 7, 2011Last Updated Oct 7, 2011XYIENCE’s Xenergy Xtreme Fruit Punch Receives Best New Product Award in Carbonated Beverage Category at 2011 NACS Show10.06.2011– LAS VEGAS — XYIENCE, maker of Xenergy, the official energy drink of the UFC, received Convenience Store News’ 2011 Best New Product Award in the…Oct 2, 2011Last Updated Oct 4, 2011XYIENCE Launches New Xenergy Flavor: Xenergy Xtreme Frostberry BlastFeaturing Legendary UFC Fighter Wanderlei “The Axe Murderer” Silva LAS VEGAS (Oct. 1, 2011) –XYIENCE, maker of Xenergy, the official energy drink of the UFC®,…