Newswire

Pervida Launches Two New Flavors

Beverage maker Pervida announces the addition of two new flavors to their pioneering, flagship product Pervida Immune Citrus. The great tasting, lightly carbonated lineup of health waters are category innovators in the functional beverage space.

First Beverage Ventures Invests in VitaCup

First Beverage Ventures is pleased to announce its investment in VitaCup, a vitamin-infused coffee and tea company. First Beverage served as the lead investor in the equity raise recently completed by the company.

Som Sleep to Debut at Expo West

Som Sleep, an NSF Certified for Sport ready-to-drink sleep supplement, will make its first appearance at Natural Products Expo West, the leading trade show in the natural, organic, and healthy products industry.

Vuka Energy Drinks Appoints Strategic Advisor

Vuka Energy Drinks, an growth-oriented energy drink company focused on the healthy energy drink segment, today announced that it has appointed Danny Rubenstein as strategic advisor to help guide the company’s business and market development.

RETHINK Brands Adds New Flavors to Kids Water Lineup

RETHINK Brands, the innovative packaged water company and creators of the sugar-free, flavored water for kids, announces the addition of new flavors to its RETHINK Kids Water lineup, which will launch in tandem with new packaging and branding.

Green-Go to Showcase Cactus Water at Expo West

A new company, Green-Go, is exhibiting its zero-calorie USDA Organic cactus water derived from the nutrient-rich paddle of the Nopal cactus at Expo West for the first time in booth 7200.

BodyArmor Becomes Official Sports Drink of Spartan Race

BODYARMOR, the fastest growing sports drink in its category has forged a multi-year partnership with Spartan, the World’s largest obstacle race (OCR) and endurance brand, becoming the “Official Sports Drink of Spartan U.S.”

Soylent Expands to 800 More 7-Eleven Locations

Rosa Foods, the makers of Soylent, today announced that the Company will continue its retail expansion with product launches in approximately 800 7-Eleven locations in Chicago, Boston, Washington, D.C., Denver, and Las Vegas.