News

Zico Puts Some ‘Oomph’ Into National Ad Campaign

Under the wing of the Coca Cola Co., its majority stakeholder as of about one year ago, coconut water company Zico has launched a national advertising campaign, according to Ad Week.

Closure Systems International Introduces the Omni Mini XP

INDIANAPOLIS — Global packaging leader Closure Systems International (CSI) today announced the introduction of Omni mini XP – the newest, lightest and best-performing closure for carbonated soft drinks and sparkling…

Amid Reset, Avitae Hires New CEO

After removing CEO Brian Pitzer on Oct. 29, downsizing its staff and restructuring its business operations, Avitae USA, LLC announced today the hiring of Norman E. Snyder as the company’s new president and CEO.

Coke to Sell Some Distribution Territory to Five Independent Bottlers

In its first major step to divest from company-owned bottling operations, The Coca-Cola Co., Inc. today announced that it will sell some of its distribution rights to five independent bottlers. While details of the agreements have not yet been finalized, Muhtar Kent, Chairman and Chief Executive Officer, The Coca-Cola Co., hailed the plan as one that would accelerate “the transformation of our U.S. system in ways that will establish a clear path to achieve our 2020 Vision.”

Closure Systems International Introduces Omni mini XP 28mm Closure

Ultra-light Omni mini XP Delivers Extra Performance and Extra Protection INDIANAPOLIS–(BUSINESS WIRE)–Global packaging leader Closure Systems International (CSI) today announced the introduction of Omni mini XP – the newest, lightest…

Review: Teas’ Tea Lattes

Inspired by “milk tea” drinks that are commonly sold in Asian countries, ITO EN recently launched a two-SKU line of tea latte drinks. While we enjoyed the formulation of each of the two varieties, we feel like the branding and packaging of the Matcha Green Tea flavor will end up drawing stronger consumer appeal than that of its Black Tea counterpart.

Mode Drinks Brings Coco Fresco to U.S. Market

Cremorne, Australia (April 2013)—Estimated to reach $1 billion by 2015,[1] the coconut water market is one of the fastest growing beverage industries in the United States.[2] This growth comes as…