News

Vita Coco Packaging Gets a Makeover

Coconut water brand Vita Coco unveiled a packaging makeover last week, the first major visual update for the 15 year-old brand intended to reflect its continued evolution while maintaining its established identity.

Stumptown and Oatly Team For Cold Brew Line

Having helped to build the category at retail, Stumptown Coffee Roasters is deepening its commitment to cold brew with the launch of a new line, made with oat milk from Swedish brand Oatly, next month.

Taste Radio Ep. 185: Seventh Generation’s Hollender: Your Brand Might Be ‘Less Bad,’ Not Truly Good

Jeffrey Hollender, co-founder of pioneering natural products brand Seventh Generation, spoke about the company’s ambitious mission and how the company found its footing after years of stagnation. He also discussed the ways in which he supports socially responsible companies and why he urges entrepreneurs to address systemic environmental problems.

Functional Beverage Brand Drink Nutrient Launches New Line

Functional beverage company, Drink Nutrient, has launched a new beverage product line aimed to make your drinks work for you by providing your daily 13 essential vitamins in an easy-to-drink single-serve stick pack.

Virun Releases Three New O3Omega Flavors

O3Omega Smoothies have been such a hit over the last two years, Virun is expanding their delicious lineup to give customers more of what they want. 

Woodford Reserve Releases Chocolate Malted Rye Bourbon

Woodford Reserve Master Distiller Chris Morris, always seeking to innovate with new flavor ideas for whiskey, discovered a unique flavor technique: toast rye grain long enough and it begins to taste like chocolate.

In the Courtroom: Court Rules ‘Fire Cider’ Generic Term in Shire City Lawsuit

A Massachusetts court has ruled “fire cider” is a generic term that cannot be trademarked, potentially ending a yearslong legal battle between herbal brand owners and tonic maker Shire City Herbals; New Class Action Targets Brew Dr.’s Probiotic Count; Court Rules in Favor of 5-Hour Energy in Costco Case

CBD-Infused Seltzer Feelz to Launch in November

Feelz is here to make a harmonious dent. This carbonated can of feel-good, hence the name, is going to raise the cannabidiol-bar in California and nationwide.

Distillery 291 Releases Two Limited Colorado Bourbon Whiskeys

Just in time for the holiday season, Colorado Springs-based Distillery 291 is releasing two limited Colorado bourbon whiskeys - 291 High Rye Colorado Bourbon Whiskey, Batch #23, and 291 Bad Guy Colorado Bourbon Whiskey, Batch #5.

Positive Beverage Launches in Target

Following a rapid racing in growth and expansion by the company, Kelly Dodd and Positive Beverage is proud to be fully rolled-out in all 192 Target retail locations in California and Colorado.

BET Vodka Launches Sugar Beet Vodka

BET Vodka is topping shelves in the Upper Midwest, thanks to its success among restaurants, bar lounges, liquor establishments and home spirits cabinets alike.