California-based Better Booch is seeking to drive that momentum behind a push into conventional retailers, including Walmart. Elsewhere, GNGR Labs partners with Dora's Naturals to expand within New York City and beyond.
Caboost Kombucha announced its patent-pending Cold Brew Tea Kombucha. A distinctive way of brewing kombucha that is the reason for Caboost’s original, smooth, and non-vinegary taste.
Barr Hill Gin, the #1 best-selling American super-premium gin in the U.S., is expanding its relationship with Breakthru Beverage Group, a leading North American distributor of premium wine, spirits and beer brands, as its distributor in Florida, Illinois, Wisconsin and Minnesota.
New SoCal-based powders and spirits company New Fashioned is thrilled to announce the debut of its new-to-market Dry Cocktails, now available direct-to-consumer nationwide.
Finlandia Vodka is pleased to announce a new expression, FINLANDIA BOTANICAL - a line of refreshing vodka-based spirits that combine the smoothness of Finlandia Vodka with the best Finnish nature can offer.
Spirits producers released a range of pride-focused, patriotic and citrus-infused products this month in addition to a variety of innovative bourbons from brands such as TX Whiskey, Yellow Rose Distillery and Watershed. Check out the gallery for the latest new releases, limited-edition spirits and brand relaunches.
Ego Tequila Blanco and Reposado are available in Texas. Founder Rikki Kelly, now 26, started the project at the age of 24, changing the game as a young Black woman in an industry dominated by white men and celebrity vanity brands.
Sonder Libations Company, a newly formed spirits portfolio, founded to manufacture and distribute the most unique collection of bespoke spirits in North America, is pleased to announce operations are underway.
Novo Fogo Cachaça, an environmentally-minded, award-winning Brazilian cachaça handcrafted in small batches at the company’s carbon-negative, zero-waste distillery, released a new, high-proof silver cachaça in a 1-liter bottle format designed for the bar community.
In response to the urgency of the climate crisis, VIDE, a premium canned cocktail company, is proud to announce that it is officially Climate Neutral Certified. VIDE joins other brands that have earned the standard by measuring and offsetting all of their 2020 carbon emissions and reducing future emissions.
This July, Flor de Caña, a Carbon Neutral and Fair Trade certified premium rum brand, kicks off its first-ever “Zero Waste Month” campaign.
BlueTriton Brands has appointed former Johnson & Johnson executive Jorge Mesquita as CEO, tasked with overseeing its portfolio of nationally distributed bottled water brands acquired from Nestle. Mesquita previously served as EVP and worldwide chairman of Johnson & Johnson’s consumer division, overseeing marketing and strategy revamps for the Johnson’s Baby, Neutrogena and Listerine brands.
GNGR Labs, the line of immunity-boosting wellness shots that has experienced a 300% growth since launching in April 2020, announces a distribution deal with Dora’s Naturals, the largest natural channel distributor in the North East.
California-based premium alkaline water brand QURE Water launches its “Feel Good Summer” campaign, marking its official summer kick-off rolling out 30, 15, and 6-second ads in various digital platforms and social media channels.
