Mary Minnick Quits Coke
Beverage Spectrum Editor The Coca-Cola Co. has announced that Mary Minnick, who was appointed President of Marketing, Strategy, and Innovation in 2005, will be leaving the firm to pursue opportunities…
Year: 2007
airforce Nutrisoda Introduces the First Soda with Fiber
@@img1MINNEAPOLIS, (Jan. 2007) – airforce® Nutrisoda® introduces another beverage breakthrough at the Winter Fancy Foods in San Francisco. Renew Nutrisoda is the first soda with a full gram of dietary…
airforce Nutrisoda Announces Fresh Air College Tour
@@img1MINNEAPOLIS, (Jan. 17, 2007) – airforce® Nutrisoda® announced today that they will be kicking off the Fresh Air Tour, a national college music tour advocating new music and social activism.…
Professional Bass Fishing’s Brightest Young Super Stars Sign Cheetah Energy Drink Endorsement Deal
January 2007 – City Ice Beverages, Inc. has signed professional bass fishing superstars Ish Monroe and Gabe Bolivar to the company’s roster of premier athletes endorsing Cheetah Energy Drink. Monroe…
Review: Iced ‘Spresso
Finally an Ultra Lite Latte. Low in Calories, Low in Carbs, with No Added Sugar. Experience a blend of pure Colombian Coffee, whipped into a convenient low calorie iced latte.…
Southern Wine and Spirits to Distribute Entire Line of Who’s Your Daddy Energy
SAN DIEGO – January 16 – Who’s Your Daddy Inc. announced that Southern Wine and Spirits has officially begun distributing the Who’s Your Daddy “King of Energy”(TM) Drinks throughout the…
XYIENCE® Inc. Announces Financing and Bolstered Executive Leadership
Las Vegas, NV (January, 2007) – XYIENCE Inc. announced that it has strategically aligned itself to continue moving forward toward its goal of becoming a worldwide brand leader by securing…
Julie Roberts Joins Fuze!
Englewood Cliffs, NJ, January 17, 2007 – Hot off the charts and now hot off the press- one of Country’s newest sensations, Julie Roberts, has signed on as spokesperson for…
LIVT Sports Drink Adds Eli’s and Vinegar Factory To Its Strong New York Retail Distribution
@@img1Princeton, New Jersey – January 17, 2007 – LIVT Sports Drink continues to create excitement in Manhattan, announcing today that it will now be available at Eli’s Manhattan and The…
Review: Metromint: New Flavors
Metromint is a line of unsweetened waters flavored with mint. The latest entries — Orangemint and Lemonmint — pair fruit flavors with the base mint flavor, giving the brand the…
New BAZZA High-Energy Tea is First to Launch Nationally – and First to Have Zero Calories
@@img1LOUISVILLE, CO – January 2007 – BAZZA High-Energy Tea, the first zero-calorie high-energy tea, is available today in stores all across the nation. Made with all-natural energy ingredients, green tea…
Review: Steaz Energy
Introducing the world’s first USDA Organic and Fair Trade energy drink. Subittled “Organic Fuel”, Steaz’s entry has a light and refreshing berry flavor and derives its energy from natural caffeine…
Review: Republic of Tea: New Flavor
The Republic of Tea’s Pomegranate Green Tea is an unsweetened beverage that is brewed using organic tea leaves. The idea what to create a carb free product that tastes like…
Pepsi-Cola Unveils New Global Look
PURCHASE, NY – January 12, 2007 – Beginning in February, Pepsi-Cola will reach out to consumers in a different way than ever before. Pepsi will connect with consumers via a…