Cannabis-Infused Lift Seltzer Launches In San Diego
Offering a refreshingly new type of buzz in an honest, low-calorie microdosed beverage, Lift Seltzer proudly announces its launch in San Diego.
News
Taste Radio: The ‘Evil’ Strategy Is Remarkably Good
This week, we’re joined by Charles Coristine, president and CEO of LesserEvil, who spoke about the better-for-you snack brand’s turnaround from industry outcast to a vertically integrated platform that emphasizes gross margin and innovation. Within our conversation, he explained why he leans on retail buyers to guide product development and why he’s a proponent of “failing fast and falling forward.”
Cruise Beverage Partners With ShowMe Beverages
Cruise Beverage has partnered with ShowMe Beverages to bring their lineup to Missouri, beginning in August 2021. Cruise Beverage will be sending their full lineup of nitro infused craft CBD beverages and will be available statewide in cans and draft, as applicable.
PepsiCo Sells Tropicana, Naked Juice Brands to Private Equity Firm
PepsiCo has taken a major step back from the juice business through the sale of Tropicana, Naked and its other juice brands in North America, the company announced this morning.
Ready-To-Drink BeTini Spirits Debuts BeTini Minis
BeTini Spirits has unveiled BeTini Minis, available in packs of four 200ml bottles. Beginning this month, the Minis will debut in four of BeTini’s most popular flavors, including: Pink Cranberry vodka martini, Margarita, Lemon Drop and Tropical Sunset rum cocktail.
Varela Hermanos Appoints Blue Ridge Spirits & Wine Marketing To Manage U.S. Sales And Marketing For Ron Abuelo Rum
Blue Ridge Spirits & Wine Marketing is pleased to announce it has entered into a partnership agreement with Varela Hermanos, S.A. to represent Ron Abuelo in the U.S. market.
Takeover Industries Inc. Launched A Signature Can For Its NXT LVL Product Line With Boxing Legend Manny Pacquiao
Manny Pacquiao said, “NXT LVL Hydrogen Spring Water is my secret weapon for fast recovery & natural increased energy during training.” In addition to serving as a Senator of the Philippines, Pacquiao is also the founder of the Manny Pacquiao Foundation (MPF), a California based non-profit, fighting for those less fortunate and spreading hope around the world.
Nixie Sparkling Water Marks First Year With New Flavor Launch
Organic flavored sparkling water brand Nixie has introduced a new Strawberry Hibiscus flavor this week to “perfectly encapsulate those last two weeks in July,” said Nixie Water Founder and CEO Nicole Bernard Dawes.
Rustic Brew Farm Adds Sprouted Rye Flour To Rustic Provisions Line
Rustic Brew Farm’s Sprouted Rye Flour is now available to restaurants and retailers for purchase in Ohio.
Mezcal Campante Launches In The U.S.
Shirley Leigh-Wood Oakes, CEO/CMO, announced the introduction of Mezcal Campante in the United States. A small-batch premium mezcal made from a unique blend of Espadín and Barril agave grown in the nutrient-dense valleys and mountainsides of Oaxaca, México and is Denomination of Origin Protected (“DOP”).
Midnight Moon Announces Release of Lightning Lemonade and Canned Cocktails
Midnight Moon – a family of small-batch moonshines hand-crafted at North Carolina’s first legal distillery – announces the introduction of its Lightning Lemonade moonshine and two, ready-to-drink, canned cocktails.
The Pickle Juice Company Announces New Manufacturing Facility
Pickle Juice announced the completion of their brand new, 66,000 sq ft production facility, more than six times the size of their previous space. Designed to optimize production and meet increased consumer demand, the facility presents an opportunity for significant national and global growth throughout 2021.
Gallery: July’s New Products
As we continue to wade through the summer, beverage brands released a variety of new functional products with everything from ready-to-drink beverages supporting immune health and hydration to line extensions from CBD-brands such as Unity Wellness and Rhythm. Check out the gallery for the latest limited-releases, reformulations, brand debuts and more.
Ex-Dairy Execs Launch Japanese-Inspired Plant Milk
Launched this month by two former dairy industry executives, Yoi is taking a gut-health approach to plant-based milk through a slow-cultured combination of nut and seed milk. The inspiration behind the brand’s culturing techniques are also tied to its name; meaning ‘good’ in Japanese, Yoi made its debut at local San Francisco farmers markets and is now on the shelf at 20 independent grocers in the Bay Area.