News

Ax-Water Rebrands, Expands Distribution

Ax-water, a U.S. company that launched their aronia berry-infused water in March of 2017, is seeing monumental growth nationally, after rebranding less than six months into its launch. They are now distributed by big players in the beverage industry, including the following.

Hood River Distillers Launches Sinfire Vanilla Cinnamon Whisky

Sinfire Vanilla Cinnamon Whisky is an authentic whisky made with natural cinnamon and vanilla flavors and finished with glacier-fed spring water from Mount Hood. Available in both 50ml and 750ml sizes, Sinfire Vanilla uses premium balanced whisky, combining the flavor of toasted vanilla bean with the warm whisky and spicy notes of cinnamon. 

The Alkaline Water Company Nominates Brian Sudano to Board of Directors

The Alkaline Water Company Inc., which markets products bottled under the trademark Alkaline88, is pleased to announce the nomination of Brian Sudano, Managing Partner of Beverage Marketing Corporation, as a director of the Company to be presented to stockholders of the Company for election at the annual meeting of stockholders of the Company to be held on September 14, 2018.

Wanu Water Continues Expansion as Fast Growing Water Brand

Wanu water, the nutrient-infused water derived from the core components of a healthy diet, water and nutrients, continues an exponential growth in the beverage industry as the third fastest-growing enhanced water brand[1]. The evolution and growth is a testament to the brand’s innovation and continued alignment to the company’s core mission.

Liquid I.V. Secures $5M Series B Round

Hydration powder mix brand Liquid I.V. today announced the close of a $5 million Series B round of fundraising led by San Francisco-based online investment platform CircleUp Growth Partners and includes powerhouse music manager Scooter Braun.

Fueling the Fire: CAVU Invests $8M in Kettle and Fire

Can bone broth be the next kombucha? Investment group CAVU Venture Partners thinks so. The fund announced today an $8 million series A investment in upstart bone broth brand, Kettle and Fire

Coke Acquires Moxie from New England Bottler

The Coca-Cola Company has purchased cult favorite soda brand Moxie from independent bottler Coca-Cola of Northern New England (CCNNE) for an undisclosed sum, the company announced today. The transaction is expected to close in the fourth quarter.

Law & Policy: California Soda Tax Battle Continues

California bans new soda taxes for the next 12 years, while also moving to remove sugary drinks as the "default beverage" item at kids' menus at restaurants. Also, Red Bull wins a trademark lawsuit and Coca Cola Refreshments USA settles a bias complaint for $2.25 million.

Boxed Water Named Featured Water Sponsor of The Vans US Open of Surfing

Boxed Water was recently welcomed as the featured water sponsor at The Vans US Open of Surfing. The US Open of Surfing is a 9-day celebration of surfing and surf culture on Huntington City Beach that attracts more than 100,000 attendees, including world-class athletes.

LIFEWTR and CFDA to Showcase Emerging Designers at New York Fashion Week

LIFEWTR, a premium water brand committed to advancing and showcasing sources of creativity, and the Council of Fashion Designers of America (CFDA) announced today that they will host the opening presentation of New York Fashion Week (NYFW) this September with a showcase featuring three of the newest designers breaking onto the fashion scene: Ji Won Choi, Daniel Cloke and Jamall Osterholm.

Positive Beverage Expands Product Line and Refreshes Branding

POSITIVE BEVERAGE, one of Southern California’s fastest growing beverage companies focused on healthy hydration has spent months improving and refining both product and brand while broadening its line to include sparkling beverages.