News

Molson Coors Invests in Arriba, Deepening L.A. Libations Partnership

Molson Coors Beverage Company is further solidifying its relationship with L.A. Libations by investing in Arriba, a brand of michelada mixers operated by the California-based incubator. The partnership will place Arriba into Molson Coors’ distribution network, with a focus on growing the brand in the California and Texas markets.

Taste Radio Ep. 234: ‘Once’ Co-Founders Garner & Foraker Open Up About The Importance Of Mission, Middle America & BLM

Once Upon a Farm co-founders Jennifer Garner and John Foraker spoke about the evolution of the company’s strategy for winning over retail buyers, merchandising and communicating brand attributes over recent years and why they believe that “everything starts with the consumer.” They also discussed the company’s relationship with Save The Children and its response to the Black Lives Matter movement.

BevNET Live is Today! Access the Virtual Venue.

The virtual main stage at BevNET Live begins with Kara Goldin, HINT's CEO, sharing the lessons she has learned and how they can help beverage brands as they deal with these tumultuous times. Her discussion will be followed by a panel of executives from Ollipop, Better Booch, and So Good So You discussing how their brands managed raises, rebrands, and sales growth in the midst of all the upheaval. Registered attendees can access today's presentations, networking and on-demand content through the virtual venue.

Blue Ridge Bucha Acquired by Venture Capitalist Hank Heyming

Virginia-based kombucha brand Blue Ridge Bucha announced last week that it has been acquired by Hank Heyming, a venture capitalist who is also the co-founder and a managing partner of Trolley Ventures. Terms of the deal were not disclosed.