News

KBI Unveils Kombucha Code of Practice to Promote Category Transparency

Five years in the making, kombucha trade association Kombucha Brewers International (KBI) this week released its Code of Practice, a set of processing definitions, safety protocols and quality standards aimed at establishing transparency with consumers amidst a slew of innovative products and rapid category changes.

Coca-Cola Freestyle Unveils Contactless Pour by Phone Technology

As the coronavirus pandemic continues to reshape the world around us and shift consumer behavior, The Coca-Cola Company is rolling out a new pouring option to meet consumer needs with its latest Coca-Cola Freestyle technology innovation – contactless, mobile pouring from a smartphone.

Top Red Bull NA Execs Out In Social Justice Controversy

An internal battle over whether to publicly support the Black Lives Matter movement at Red Bull has led to the exit of two of the energy drink maker’s top North American executives, according to media reports this week. In an email to BevNET, Red Bull confirmed that Red Bull North America (RBNA) CEO Stefan Kozak and president and CMO Amy Taylor were “no longer with the company.”

Tempo Launches Two New CBD-Infused Sparkling Teas

Tempo, a leader in better-for-you functional beverages, announced the addition of two fresh new flavors to its CBD-infused sparkling tea line - a crisp green tea with ginger and turmeric, and a refreshing hibiscus tea with blackberry and lemon.

Elevator Talk Livestream Round 17: SOUND, Aura Bora, Fruitbelt

The seventeenth round of Elevator Talk Livestream features leaders from SOUND, Aura Bora, Fruitbelt, ReGrained and ENOF. This week's special co-host is Jennifer Palmer, CEO of Gerber Finance, who will share her thoughts, questions and feedback with the participants.

PATRÓN Tequila Appoints David Rodriguez As New Master Distiller

PATRÓN tequila, part of Bacardi Limited, the largest privately held spirits company in the world, is proud to announce that David Rodriguez, Director General of PATRÓN Spirits Manufacturing Operations in Mexico, will be promoted to Master Distiller, effective immediately.

Comedian Kevin Hart Invests in Ellis Island Tea

Detroit-based beverage company Ellis Island Tea announced this week that it has received an investment from comedian Kevin Hart, a partnership that will allow the brand to increase production ahead of expansion plans this year. Details of the deal were not disclosed.

Ole Smoky Introduces Moonshine-Based Canned Cocktails

Ole Smoky Distillery, the most visited distillery in the world and #1 moonshine brand in the U.S., is introducing its newest line of products – refreshing, delicious and convenient canned cocktails you can enjoy at home, on the beach or lake, or hanging out with friends. 

Van Gogh #GoghGirl Campaign Goes National

Van Gogh Vodka is releasing its first limited edition #GoghGirl bottle to 31 markets across the U.S. just in time to toast National Girlfriends Day (August 1, 2020)