News

Hornitos Tequila Seltzer Teams Up With Acclaimed Celebrity Nail Artist Chaun Legend to Help Fans “Crack a Seltzer, Not a Nail”

Hornitos Tequila Seltzer and acclaimed celebrity nail artist, Chaun Legend, are coming to the rescue to help seltzer fans avoid a nail-cracking catastrophe just in the nick of time. The pair have created a series of easy tips and tricks to avoid the dreaded party foul and keep those Instagram-worthy nails in sensational condition all seltzer season long.

ITALICUS Rosolio Di Bergamotto Launches Art Of ITALICUS 2021: Second Edition Of Its Annual “GLOCAL” Art Contest And Digital Campaign

ITALICUS Rosolio Di Bergamotto, the modern Aperitivo founded by Italian spirits authority Giuseppe Gallo, has launched Art of ITALICUS 2021- Creative Talent; the second edition of its annual “GLOCAL” art contest and digital campaign, created to support artists’ creativity and communities around the world, and celebrating its fifth brand anniversary on September 1st. 

ZOA Turns On ‘The Rock’ Marketing Machine

Having established a national footprint, ZOA Energy -- the plant-based beverage brand co-founded by Dwayne “The Rock” Johnson and distributed through Molson Coors Beverage Company -- is preparing to launch its first televised marketing campaign beginning with a 30-second spot during the opening ceremony of the 2020 Olympics in Tokyo.

Obvi Unveils H2Obvi Collagen-infused Drink

H2Obvi is a collagen-powered drink, similar to the brand’s original supplement, packing 8g of it in every bottle. It also includes 60mg of hyaluronic acid and electrolytes for hydration, making for a unique health and wellness drink that fits with the brand’s lineup.

Cruise Beverage Expands Across Home State

Chicago based nitro infused CBD craft beverage brand Cruise Beverage has signed with distributor Egizii Distributing in a move that “sets us up to be a leader in the Midwest.”

IRI: Repurchasing, Service Consolidation Driving E-Commerce Gains

Looking ahead to the second half of this year and beyond, retention of new shoppers, increasing comfort buying CPG online and acceleration of investments by leading retailers in online capabilities is set to drive expansion of online grocery further, representing an estimated 12% of total edible sales.

Cannabis Beverage Maker Keef Brands Breaks New Ground With THCv, CBG And CBN

Keef Brands, the country’s number one cannabis beverage brand as ranked by BDS Analytics, unveiled its new series of cutting edge purpose-driven beverages with alternative cannabinoids. Going beyond the traditional THC and CBD to develop products, Keef’s innovative formulations push the cannabis industry envelope by offering more functional effects ranging from stimulation, relaxation to possible neuropathic benefits.