Ironton Distillery & Crafthouse Release Aluminum Bottle Whiskey
Ironton Distillery & Crafthouse is releasing a new limited edition whiskey. Switchback Single Malt is A Whiskey Made for Adventures.
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Mezan Introduces Chiriqui Rum
MEZAN, a leader in the production of all-natural rum, has introduced their newest 100% all-natural expression, Chiriqui to the U.S. market. The brand will be imported and distributed by Marussia Beverages USA.
Taste Radio: How Does A Challenger Brand Become A Champion? It’s The Essence Of ‘Flow’.
Nicholas Reichenbach, the founder and executive chairman of Flow Water, a premium brand of spring-sourced alkaline water known for its use of sustainable carton packaging, spoke about the company’s decision to go public just six years after its launch, how he’s attracted celebrities like Gwyneth Paltrow and Halle Berry to support the brand and how Flow’s marketing strategy is getting consumers to trade up.
Positive Beverage Hydrates Nike Soccer Camp With Prospect Soccer Academy
Positive Beverage looks to fuel the next generation of soccer players serious about their sport by officially partnering with the Nike Soccer Camp for Prospect Soccer Academy to provide essential vitamins and potassium while hydrating these future professional athletes on and off the field!
Hiyo Launches A New Better-Than-Alcohol Beverage Alternative
Hiyo, a functional non-alcoholic beverage alternative announced its official brand launch aimed to offer a taste and experience that is “better than alcohol,” helping to destigmatize sobriety and empower people to feel happy and healthy in their decision to forgo drinking.
Celebrate World Tetris Day With G FUEL’s New Tetris Blast Energy Drink
In celebration of the Tetris brand’s 37th birthday on World Tetris Day, G FUEL — The Official Energy Drink of Esports — announced it has teamed up with The Tetris Company, Inc. to drop a Tetrimino of deliciousness: Tetris Blast.
Holy Kombucha Announces New Partnership For Social Mission
Channeling grief from their son’s suicide in 2019, Holy Kombucha co-founders are using their platform to advocate for teen suicide prevention through a national partnership with Hope Squad.
Mingle Mocktails Launches Single-Serve Cans
Summer is here and Mingle is hoping to raise the ‘fun factor’ for non-alcoholic partying with their new line of single-serve 12oz sleek cans. Mingle’s fresh new RTD cans bring even more energy and lightness to this growing brand looking to dominate the space of booze-free beverages.
C4 Energy Announces The Appointment Of Coca-Cola Alum And Distribution Growth
Nutrabolt, a global leader in active health and wellness announces impressive distribution growth of its leading performance energy brand, C4 Energy, to include 1,800 new Kroger stores throughout the United States. To further build C4 Energy expansion in the U.S., Nutrabolt announces the appointment of its new Executive Vice President and General Manager of Beverage, Kyle Thomas, to lead sales & strategy efforts for C4 Energy.
PLAY MODE Beverage Captures Value
PLAY MODE, captures both stand-alone and mixer market. Michael Baeta, the founder and owner of PLAY MODE, created and owns “Hydrate While You Celebrate”, the rapidly growing category and registration of both a stand-alone drink and mixer classification.
IVUSION BevCo. Announces New Website Launch
IVUSION Beverage Company is very thrilled to announce a whole new website launch with the best online shopping experience.
CG Roxane Debuts Another “Water Obsessed” Story In 2021 Highlighting Sustainability, Community And Partner Milestones
CG Roxane LLC, the privately held, family-owned and operated maker of Crystal Geyser Alpine Spring Water, announced the brand’s second 360° integrated campaign.
Spirits People Moves: Owl’s Brew Names Jeannie Mai as Chief Brand Officer
Hard tea seltzer maker Owl’s Brew has named TV host and activist Jeannie Mai as its chief brand officer, helping guide the company’s marketing and grow awareness.
ONE ROQ Vodka Signs With Favorite Brands In Texas
Alternative luxury-American vodka brand, ONE ROQ, has inked a substantial distribution partnership with Favorite Brands, a top 5 wholesaler of beverage alcohol in the state of Texas, the biggest distributor agreement in the company's history.