Nutrabolt, the world's largest independent sports nutrition company and creator of America’s no. 1 pre-workout brand, C4, continues to experience rapid growth at Walmart nationwide. The iconic, eye-popping yellow C4 performance energy drink is now available in 4-packs in the grocery section of more than 4,000 Walmart locations in a variety of delicious flavors, including Frozen Bombsicle, Strawberry Watermelon Ice and Orange Slice.
Keurig Dr Pepper (KDP) reported a net sales increase of 2.5% for the first quarter of 2019, remaining on track to hit its long-term growth targets despite taking a hit in packaged beverages. All four segments of KDP’s business — Packaged beverages, Beverage Concentrates, Latin American Beverage and Coffee Systems — registered an increase in underlying net sales.
Atlas Wine Co. launches “The Lab” to push the boundaries of the wine industry by creating innovative beverages, crafted with a natural and sustainable mindset.
Naturally alkaline, premium water brand Icelandic Glacial announced a huge expansion of its sustainably-sourced natural spring water, with the addition of 8,000 new stores.
Fever-Tree, the world’s leading producer of premium mixers, has announced the launch of Smoky Ginger Ale, Spiced Orange Ginger Ale and a Refreshingly Light version of its Premium Ginger Ale.
Symrise has announced the company’s investment in and the creation of a strategic partnership with Califormulations, LLC, a unique platform designed to deliver end-to-end beverage innovation to consumer packaged goods (CPG) companies and their brands.
Béla, the Atlanta-based wellness beverage brand, has announced that it will soon be available at LifeCafe fast casual restaurants in Life Time’s athletic resort destinations nationwide. Béla will implement a multi-faceted marketing campaign through 2019 to support the launch at Life Time, the nation’s premier healthy lifestyle brand.
Underscoring the momentum behind the nascent cannabis beverage category, San Francisco-based startup K-Zen Beverages yesterday announced it has secured $5 million in seed funding from venture capital group DCM prior to its projected launch this summer.
The Bardstown Bourbon Company (BBCo), 1500 Parkway Drive, is announcing the release of its first Kentucky Straight Bourbon Whiskey, Bardstown Bourbon Fusion Series #1. The product is a blend of Bardstown Bourbon Company's estate-made, two-year-old wheat and high-rye bourbons, with an 11-year-old sourced Kentucky bourbon.
Jack Doheny is the co-founder of Bold Brew Coffee, a brand that aims to fuel active lifestyle consumers with organic coffee drinks. The company produces classic cold brew, nitro cold brew, and oat milk lattes in cans.
Jägermeister, the no. 1 selling imported liqueur in the United States, has announced the launch of the Jägermeister COOLPACK -- the first-ever non-glass line extension from the brand. Perfect for various outdoor activities where a glass bottle is not practical, the flatter, light-weight Jägermeister COOLPACK is the ultimate essential for occasions such as festivals, concerts, barbecues, picnics, hiking, camping, fishing, beach parties, après ski drinks and more.
Seeking to help kombucha brands deliver a consistently non-alcoholic product, Bare Bucha and Stout Tanks have partnered to create new technology they say will not only cut fermentation time in half, but also keep alcohol levels below the 0.5% ABV legal threshold without pasteurization, dilution, or microfiltration.
The Colorado and Utah-based organic and natural beverage company, has announced the national expansion of its Búcha Live Kombucha brand at participating 7-Eleven stores.
St-Germain, the world’s first artisanal French liqueur made with freshly handpicked, wild elderflowers, has announced its appointment of Earlecia Richelle Gibb as its new North American brand ambassador.
