Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • Login
  • Account image
    User Icon
  • Subscription:
    Manage Account Sign Out
  • close Subscribe
    Sign In
Become an Insider
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Barton & Guestier Unveils Limited-Edition Côtes de Provence “Tourmaline” in Collaboration with Isaure Atelier

info_outline PRESS RELEASE posted by Barton & Guestier

Aug. 18, 2025 at 1:26 pm

X LinkedIn Reddit Facebook Email
Report Press Release
frenchwinebartonguestier300yearanniversarybgplusaartistcollaborationnewlaunchroseCotesdeProvence
Spirits Companies
  • image-01

(Miami, FL – August 18, 2025) – Barton & Guestier (B&G), one of Bordeaux’s oldest winehouses, celebrating 300 years of French winemaking history, announces the release of the limited-edition Côtes de Provence "Tourmaline" 2024, created in collaboration with Montreal-based French artist Isaure Atelier. Known for her instinctive, expressive style, Atelier brings a fresh, vibrant interpretation to the iconic B&G bottle, all while capturing the spirit of the Mediterranean in a collectible design.

A self-taught artist based between Montreal and Paris, Isaure Atelier is recognized for bold forms, radiant palettes, and feminine, sensual silhouettes. For this special edition, she drew inspiration from the delicate hues of rosé quartz and the sun-drenched landscapes of southern France. The result is a 100% screen-printed, tailor-made design that transforms “Tourmaline" into a work of art—instantly recognizable on the shelf and deeply expressive in hand.

“I love to live life through colorful creations,” says Isaure Atelier. “When Barton & Guestier invited me to design for this special edition, I immediately imagined the warmth of Provence, the elegance of the French Riviera, and the feeling of sharing summer apéritifs under the sun. “That’s the story I wanted to tell through the artwork.”

The 2024 vintage stays true to “Tourmaline’s” signature character, showcasing a delicate pale pink hue and a vibrant aromatic profile of ripe peach, apricot, and crisp apple, layered with notes of raspberry and pomegranate. On the palate, it’s fresh, lively, and beautifully balanced, finishing clean with a lingering touch of red fruit, a true collector’s item for rosé lovers and design enthusiasts alike.

Building on the success of the previous vintages, which earned Double Gold at The Fifty Best Rosé and Grand Gold at the Concours Mondial de Bruxelles, the 2024 vintage arrives as French rosé continues to dominate the U.S. market, growing at an average annual rate of 5% since 2019.

“B&G ‘Tourmaline’ reflects the best of who we are: timeless yet modern, rooted in tradition while always evolving,” says Carlos Varela, CEO of Barton & Guestier. “Collaborating with Isaure Atelier allowed us to bring that vision to life in a way that celebrates both art and wine. As the rosé category continues to thrive, we’re proud to offer a release that marries exceptional craftsmanship with meaningful, beautiful design.”

Continuing its commitment to sustainability, the 2024 “Tourmaline” is Terra Vitis-certified and Vegan-Friendly, reflecting B&G’s dedication to responsible viticulture and environmental stewardship.

The limited-edition B&G Côtes de Provence “Tourmaline” is now available at select retailers across the United States. To locate a store near you, please visit bgpl-usa.com/store-locator. 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Starco Brands Future In ‘Substantial Doubt’ As Soylent Stalls

Starco Brands Future In ‘Substantial Doubt’ As Soylent Stalls

Melting Forest’s Mushroom Bevs Ready for Growth with Channel Expansion, Innovation

Melting Forest’s Mushroom Bevs Ready for Growth with Channel Expansion, Innovation

Dirty Business: Why Soda Trends Are Shaping Strategy From Pepsi to Taco Bell

Dirty Business: Why Soda Trends Are Shaping Strategy From Pepsi to Taco Bell

SPONSORED POST
From Chaos to Clarity: How Food & Beverage Brands Are Streamlining Content and Powering Growth

From Chaos to Clarity: How Food & Beverage Brands Are Streamlining Content and Powering Growth

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Packaging Manager  - Russian River Brewing Company

Packaging Manager - Russian River Brewing Company

Area Sales Manager - Columbus, OH - Good Boy Vodka

Area Sales Manager - Columbus, OH - Good Boy Vodka

Marketing Manager - Hangar 24 Craft Brewing

Marketing Manager - Hangar 24 Craft Brewing

Regional Sales Representative (Chicagoland Northern Suburbs) - Maplewood Brewery & Distillery

Regional Sales Representative (Chicagoland Nort...

Packaging Operator - Industrial Arts Brewing Company

Packaging Operator - Industrial Arts Brewing Co...

Territory Sales Representative - Bayou City Hemp Company

Territory Sales Representative - Bayou City Hem...

View All Jobs|Post a Job

More News

Taste Radio: Billions In The Can, Tallow In The Fryer. But Who’s Buying?

Taste Radio: Billions In The Can, Tallow In The Fryer. But Who’s Buying?

New Products: Huel Goes Green, Trolli Does the Dew, Hoplark Serves Soda

New Products: Huel Goes Green, Trolli Does the Dew, Hoplark Serves Soda

Receiver To Take Over Uncle Nearest Whiskey

Receiver To Take Over Uncle Nearest Whiskey

Amazon Capitalizes On Delivery Surge With Same-Day F&B Expansion

Amazon Capitalizes On Delivery Surge With Same-Day F&B Expansion

Beverage Industry Jobs

  • Sales Representative/Brand Ambassador - Ten Eyck Brewing Co. - Ten Eyck Brewing Co.
  • Assistant Brewer - Free Roam Brewery - Free Roam Brewery
  • Business Growth Advisor - Food and Beverage - New Zealand Trade and Enterprise - New Zealand Trade and Enterprise
  • Social Media Director - Pressed Juicery - Pressed Juicery
  • Senior Director of Brand Marketing - Pressed Juicery - Pressed Juicery
  • Head Brewer - Altitude Chophouse & Brewery - Altitude Chophouse & Brewery
  • Marketing Team Lead - Badger State Brewing - Badger State Brewing
View All|Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Starco Brands Future In ‘Substantial Doubt’ As Soylent Stalls
  2. Melting Forest’s Mushroom Bevs Ready for Growth with Channel Expansion, Innovation
  3. Dirty Business: Why Soda Trends Are Shaping Strategy From Pepsi to Taco Bell
  4. Taste Radio: Billions In The Can, Tallow In The Fryer. But Who’s Buying?
  5. New Products: Huel Goes Green, Trolli Does the Dew, Hoplark Serves Soda
  6. Receiver To Take Over Uncle Nearest Whiskey
  7. Amazon Capitalizes On Delivery Surge With Same-Day F&B Expansion
  1. RD1 Spirits Ranks No. 1 in Kentucky, No. 280 Nationally on the Inc. 5000 List of America’s Fastest-Growing Private Companies
  2. A Fusion of Icons: Glenfiddich Unveils Limited-Edition 16-Year-Old Whisky to Celebrate the Brand's Partnership with Aston Martin Formula One Team
  3. 818 Tequila Announces Release of 50ML Bottles of Reposado and Blanco on 8.18 Day
  4. A Fan-Favorite Returns: Bulletproof Brings Back Its Pumpkin Spice Creamer with Benefits
  5. Barton & Guestier Unveils Limited-Edition Côtes de Provence “Tourmaline” in Collaboration with Isaure Atelier
  6. La Monarca Bakery Now in Select Target Stores
  7. Big Bold Health Debuts at Erewhon, Bringing Innovative Immune Health Solutions to Store Shelves
  1. Gallup Poll: Record Low 54% of US Adults Drink Alcoholic Beverages
  2. New Adult Non-Alc Entries Challenging Top Brands; Pressure On Price Increases
  3. Receiver To Take Over Uncle Nearest Whiskey
  4. RTD Spirits Growth Not Slowing; High ABV Is Future Battleground
  5. Good Boy Vodka Moves Distribution to California Beverage Solution
  6. Tip Top’s Kindred Spirits Series Bridges RTD Cocktails and Craft Beer
  7. Judge Considers Receivership for Uncle Nearest Whiskey Amid $100M Loan Default
  1. CGA: Total Beer Losing Share On-Premise; Imports, Domestic Premium and Below Premium Bucking Trend
  2. Uncle Arnie’s Raises $7.5M, Targets ‘Category Leadership’ in THC Drinks
  3. Insider’s Week in Beer: 💃 Garage Beer Lives the Life of a Showgirl
  4. Press Clips: Arizona’s Huss Brewing and PHX Beer Co. Merge; North Coast Taps Jeff Robinson to Lead Sales
  5. Total Wine CEO Troy Rice Steps Down
  6. Tip Top’s Kindred Spirits Series Bridges RTD Cocktails and Craft Beer
  7. A Round With: Original 40 Head Brewer Kyle Fjalstad on Barrel-Aging, Cross-Category Collabs and Cautionary Tales from San Diego
View All|Submit News

Promoted PR Posts

David Dobrik’s Doughbrik’s ‘Wavers’ Pizza-Inspired Snacks to Launch Nationally at IT’SUGAR Stores Across the U.S.

David Dobrik’s Doughbrik’s ‘Wavers’ Pizza-Inspired Snacks to Launch Nationally at IT’SUGAR Stores Across the U.S.

Brown Distributing Adds Jerry Jeff Walker Sangria Wine to Its Portfolio for Central Texas

Brown Distributing Adds Jerry Jeff Walker Sangria Wine to Its Portfolio for Central Texas

Anderson Brass Achieves Prestigious NSF HCV-EU Program Approval on ABF Series Backflow Preventers for Beverage Dispensing Equipment.

Anderson Brass Achieves Prestigious NSF HCV-EU Program Approval on ABF Series Backflow Preventers for Beverage Dispensing Equipment.

Charles Jacquin et Cie, Inc. Selects Reyes Beverage Group as New California Distribution Partner

Charles Jacquin et Cie, Inc. Selects Reyes Beverage Group as New California Distribution Partner

Grand Teton Distillery Grand Opening of New Tasting Room

Grand Teton Distillery Grand Opening of New Tasting Room

David Dobrik’s Snack Brand Wavers Launches Nationally with Gopuff and BevMo! Stores Across California

David Dobrik’s Snack Brand Wavers Launches Nationally with Gopuff and BevMo! Stores Across California

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙