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BevNETPress Releases

Apothékary Announces First U.S. Retail Partnership with Sprouts Farmers Market

info_outline PRESS RELEASE posted by Apothékary

Sep. 30, 2024 at 10:48 am

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Apothékary, a leading consumer health and wellness brand dedicated to harnessing the power of plant medicine to make everyday healing second nature®, announced today the brand’s first U.S. retail partnership into Sprouts Farmers Market stores nationwide. A curation of Apothékary’s best-selling tinctures including: Take the Edge Off, Wine Down, Rosé-Tinted Glasses, Blue Burn, Mindcraft, and The Honest Youth, are now available in the vitamins department.

“Launching into Sprouts Farmers Market as our first entrance into retail marks a significant milestone in our mission to bridge the gap between Eastern medicine and Western healthcare,” said Shizu Okusa, CEO and Founder of Apothékary. “Sprouts’ commitment to natural living aligns perfectly with our ethos to provide holistic, natural remedies that empower individuals to take control of their health and wellness journey. We believe that plant medicine should be accessible to everyone and this partnership allows us to bring the highest quality ingredients to retail shelves.” 

Over the past 18 months, Apothékary has undergone a significant rebrand, experienced explosive growth year in terms of YoY sales and category expansion, several product launches, and strategic partnerships with Disney and Marvel. The brand is utilizing all avenues to not only reach new consumers, but also meet their current customers where they shop. This explosive growth underscores the brand’s commitment to evolving with its consumer and prioritizing accessibility and ease of use - both online and now on retail shelves.

The brand is inspired by founder Shizu Okusa’s Japanese heritage, born from her personal experiences burning out while working on Wall Street, but also her familial roots of consuming  clean, effective herbal remedies. Okusa set out to help others regain their holistic health using traditions she grew up with and new ones she learned along the way. 

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